Associate Product Marketing Manager, Content & Messaging

Grace Hill

4d•$75,000 - $95,000•Remote

About The Position

Grace Hill is seeking an experienced and strategic Associate Product Marketing Manager, specializing in content & messaging, to help craft and deliver content that supports our platform-level value story and elevates our go-to-market strategy. This role will focus on translating product capabilities into compelling narratives that resonate with real estate professionals in both multifamily and commercial segments. This is a great opportunity for a strong writer, content marketer, or copywriter who wants to move into product marketing. You’ll work closely with the Senior Director of Product Marketing, who will mentor and support your development as you learn how to translate product capabilities and go-to-market strategies into compelling content for buyers, customers, and internal teams. This role is ideal for someone who’s excited to grow their career in product marketing and thrives in an environment where things are constantly evolving. You should be comfortable adapting quickly, shifting gears without having all the answers, and figuring things out in motion. Success in this role depends on your ability to build strong cross-functional relationships, take ownership of your work, and stay open to feedback and iteration.

Requirements

2+ years of experience in marketing, communications, or copywriting, ideally in a B2B or SaaS environment.
Excellent writing and editing skills, with the ability to turn product details into clear and engaging content. Portfolio or writing samples preferred.
Ability to synthesize technical concepts and customer outcomes into benefit-driven messaging.
Interest in product marketing and eagerness to learn about positioning, launches, and go-to-market strategies.
Strong attention to detail, organization, and ability to manage multiple content projects and shifting priorities.

Nice To Haves

Experience with tools such as HubSpot, Asana, Google Workspace, or Canva is a plus.
Experience or familiarity with real estate, proptech, or learning & development tools is a bonus.

Responsibilities

Develop clear, customer-focused content that reflects Grace Hill’s platform strategy and demonstrates the combined value of our integrated solutions.
Write and manage core product marketing assets including one-pagers, solution briefs, blog posts, slide decks, emails, and case studies.
Refresh and evolve legacy materials to support new messaging aligned with platform packaging and bundle pricing.
Translate technical product updates into clear, benefit-oriented narratives for use across sales and marketing channels.
Support the creation of content for webinars, launch announcements, sales collateral, and campaigns.
Execute on content needs that support sales enablement and the go-to-market motion by working closely with teams across Product, Sales, Customer Success, and Enablement
Develop and update sales materials such as slide decks, one-pagers, and internal training content to align with messaging and product updates
Support content execution for product launches and feature releases by creating assets based on positioning guidance from senior team members
Contribute content and messaging to demand generation campaigns and events, ensuring assets align with campaign goals and audience needs
Adapt messaging across use cases, personas, and segments in coordination with demand gen, events, and social teams
Stay flexible and responsive to cross-functional inputs, helping move projects forward in a fast-paced environment