Associate Product Manager, Accessories

Life Fitness • Ramsey, MN

99d • $68,600 - $97,600 • Hybrid

About The Position

Join us as we empower the world to work out, creating healthier lives together. Are you passionate about fitness and ready to build a career raising the bar in fitness innovation and shaping the tools that empower athletes worldwide? Join the Life Fitness Accessories team as a driven and analytical Associate Product Manager and put yourself at the heart of innovation. You will manage a dynamic, high-mix portfolio that defines strength and functional training, spanning products such as dumbbells, Olympic bars, bumpers, kettlebells, sleds, plyo boxes, slam balls, and a wide array of other equipment. You will collaborate with world-class engineering, design, marketing, and sales teams to manage the full product lifecycle—from ideation and market research to launch and performance analysis. If you thrive in a fast-paced environment and have a unique blend of business acumen, creative problem-solving, and a deep understanding of fitness, we want to hear from you. This is a hybrid position based out of our facility in Ramsey, MN. Team members work remotely on Mondays and Fridays and collaborate in-office from Tuesday to Thursday.

Requirements

• Bachelor's Degree in Business, Marketing, Engineering, Kinesiology, or a related field; or equivalent relevant work experience.
• 2-5 years of experience in product management, product development, category management, or a similar role.
• Proven ability to analyze business metrics and financial data to drive decision-making.
• Excellent project management skills with a demonstrated ability to manage multiple projects simultaneously in a fast-paced environment.
• Strong communication, presentation, and interpersonal skills, with the ability to collaborate effectively across departments.
• Proficiency in Microsoft Office 365 (Excel, PowerPoint, Word).
• Willingness to travel 5-10% (mostly domestic, occasionally international).

Nice To Haves

• Direct experience in the fitness equipment.
• A deep passion for and understanding of strength training, functional fitness, and biomechanics.
• Hands-on experience with data visualization tools, specifically Microsoft Power BI.
• Experience working with a stage-gate product development and launch process.
• Prior experience in supplier communication and relationship management, particularly with international partners.
• Familiarity with e-commerce strategies and channel management.

Responsibilities

• Assist the Product Director by contributing to the product vision and strategic roadmap for the accessories category, ensuring alignment with company goals, market trends, and customer needs.
• Conduct continuous market research, competitive analysis, and trend-spotting to identify new product opportunities and customer pain points.
• Analyze key account purchasing data to uncover growth opportunities.
• Translate user needs into clear product requirements and user stories for the development team.
• Manage the portfolio's health, including strategies for Excess & Obsolete (E&O) inventory.
• Collaborate with marketing to develop compelling product positioning, messaging, and launch plans.
• Partner with the sales and e-commerce teams to create strategies that drive volume, including developing attachment rate metrics, creating sales education modules, and defining equipment packages.
• Work closely with the Sourcing team to identify, qualify, and manage factory partners.
• Assist with cost negotiations, defining MOQs, and resolving supplier-related challenges to ensure a healthy supply chain.
• Utilize tools like Microsoft Power BI to analyze sales data, financials, and other key performance indicators.
• Present data-driven insights and progress updates to key stakeholders across the organization.

Benefits

• 401(k) savings plan with 4% employer match
• Medical, dental and vision insurance
• Parental, medical and military leaves of absence
• Paid time off, including 12 paid holidays throughout the calendar year
• Paid vacation days beginning at 13 days annually
• Paid sick leave as provided under state and local paid sick leave laws
• Company paid short-term disability and optional long-term disability
• Health savings account
• Health care and dependent care reimbursement accounts
• Employee and dependent life insurance and supplemental life and AD&D insurance
• Hospital indemnity
• Identity protection
• Legal services
• Adoption assistance
• Tuition assistance
• Commuter benefits
• Employee discounts
• Employee assistance program that includes free counseling sessions

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Amusement, Gambling, and Recreation Industries
• Education Level: Bachelor's degree