Associate, Paid Search

DentsuChicago, IL
275d$42,000 - $45,000

About The Position

The Associate, Paid Search position involves participating in the ongoing operations and daily management of Paid Search campaigns. This includes tasks such as keyword research, asset development, report generation, performance analysis, and more. The role requires presenting performance reports while addressing trends, anomalies, and recommending next steps. A key aspect of the job is to gain an understanding of clients' businesses, including their products and services, goals and priorities, and the latest industry news and trends. The Associate will manage budget pacing, IO creation, and daily campaign monitoring, and contribute to strategic discussions by participating in brainstorm meetings with the larger Dentsu team. Additionally, the role involves demonstrating experience with digital marketing by keeping a pulse on industry news and events to identify new ways to grow clients' businesses, as well as partnering with the extended team to build and nurture vendor relationships to enhance efficiencies.

Requirements

  • Bachelor's degree.
  • 1+ years of experience in analytics and math.
  • Interest in and familiarity with digital media and paid search marketing.

Responsibilities

  • Participate in ongoing operations and daily management of Paid Search campaigns.
  • Conduct keyword research, asset development, report generation, and performance analysis.
  • Present performance reports addressing trends, anomalies, and recommended next steps.
  • Gain understanding of clients' business, including products, services, goals, and industry trends.
  • Manage budget pacing, IO creation, and daily campaign monitoring.
  • Contribute to strategic discussions in brainstorm meetings with the Dentsu team.
  • Demonstrate experience with digital marketing and keep updated on industry news.
  • Partner with the extended team to build and nurture vendor relationships.

Benefits

  • Medical, vision, and dental insurance.
  • Life insurance.
  • Short-term and long-term disability insurance.
  • 401k.
  • Flexible paid time off.
  • At least 15 paid holidays per year.
  • Paid sick and safe leave.
  • Paid parental leave.

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What This Job Offers

Job Type

Full-time

Career Level

Entry Level

Industry

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

Education Level

Bachelor's degree

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