Associate Marketing Manager

Wheelership • Carlstadt, NJ

404d • $70,000 - $70,000 • Remote

About The Position

WheelerShip is seeking a high-energy and versatile Associate Marketing Manager to drive the growth of inbound sales channels through strategic marketing initiatives. This role involves developing, implementing, and executing marketing strategies that align with enterprise goals while managing budgets responsibly. The ideal candidate will maintain a strong brand identity across various marketing channels and will be proficient in both day-to-day marketing activities and long-term strategic planning. This position requires collaboration with multiple teams and a focus on maximizing ROI and customer loyalty.

Requirements

• Bachelor's degree in marketing, business, or related field.
• Proven success in developing online and offline marketing plans and campaigns.
• Excellent written and verbal communication skills.
• Strong project management, multitasking, and decision-making skills.
• Metrics-driven marketing mindset with a creative eye.
• Experience with marketing automation and CRM tools.
• Ability to learn product catalog and industry specifics.
• Minimum 4 years of experience in marketing.

Nice To Haves

• Proficiency with social media strategy.
• Willingness to travel.
• Established contacts in media.
• Automotive experience.

Responsibilities

• Analyze business needs to facilitate targeted, strategic marketing plans.
• Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
• Conceptualize and execute multichannel campaigns across the prospect and customer lifecycle, ensuring alignment of communications and messaging.
• Manage content and updates for customer and internal touch points, establish budget guidelines, and provide sales support.
• Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets.
• Monitor current trends to develop effective outbound and inbound marketing campaigns.
• Collaborate with Product Management, Sales, and Marketing teams to develop audience-specific campaigns.
• Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration.
• Partner with email, performance marketing, and web teams to design, test, and evolve lead-nurturing tactics.
• Help develop creative briefs and guide creative direction for advertising and public-facing communications.
• Analyze ongoing marketing campaigns and assess their key performance indicators.
• Create detailed performance reports on lead generation, site traffic, and other important metrics.
• Gather customer and market insights to inform outreach strategies and increase customer conversions.
• Support the development and growth of the marketing department and participate in hiring and training new team members.
• Manage departmental financials and collaborate with leadership to develop marketing budgets.

Benefits

• Health insurance
• Dental insurance
• 401(k)
• 401(k) matching
• Tuition reimbursement
• Paid time off
• Parental leave
• Snacks provided
• Vision insurance
• Employee discount
• Opportunities for advancement
• Free food & snacks
• Training & development

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree