Associate Manager, U.S. Consumer Marketing (Hybrid)

Insulet Corporation-posted 3 days ago

Full-time • Mid Level

Hybrid • Acton, MA

1,001-5,000 employees

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We are seeking a dynamic and creative individual to join our U.S. Consumer Marketing team at Omnipod®. This individual enjoys working in an entrepreneurial, fast-paced organization focused on transforming the diabetes healthcare space. Candidates must be highly motivated, open-minded, and solution oriented. They should be detail-oriented and have the ability to balance multiple project priorities across various teams and time zones, while not being afraid to have fun along the way. The Associate Manager, U.S. Consumer Marketing will lead Omnipod’s U.S. brand partnership initiatives, driving innovative collaborations that elevate the brand within the diabetes community and beyond. This role requires a creative, strategic thinker with a passion for building impactful partnerships that align with Omnipod’s mission to improve the lives of people with diabetes. The ideal candidate will bring a proven track record of developing and executing marketing and partnership programs that deliver measurable results. We're looking for

Lead and manage all existing U.S. brand partnerships and sponsorships, ensuring strong, mutually beneficial relationships.
Identify and pursue new partnership and sponsorship opportunities that align with Omnipod’s mission and resonate with cultural and community trends.
Serve as the primary point of contact for brand partners, ensuring consistent, proactive communication and effective collaboration.
Oversee creative development of partnership deliverables, including messaging and assets, in collaboration with internal teams and external agencies, ensuring timely and consistent delivery.
Define key performance metrics for each partnership, track results, and provide actionable insights to optimize impact and hit strategic growth targets.
Collaborate with cross-functional teams within Marketing and the broader Commercial organization to identify synergies and integrate partnership initiatives.
Partner with colleagues to amplify partnership campaigns and programs across channels.
Enable a culture of excellence to refine and institutionalize best practices enabling value generation and thought partnership in bringing partnerships and sponsorships to market.
Stay ahead of cultural, industry, and community trends to inform partnership strategy and innovation.
Responsible for acquiring MLR approval for projects.

Strong written and verbal communication skills.
Proven ability to build and manage relationships with internal and external stakeholders, including agencies.
Creative mindset with a willingness to think outside the box and bring ideas to life.
Ability to balance strategic thinking with hands-on execution; a 'scrappy' mentality to make things happen.
Adept at adapting plans effectively and on budget for optimal impact.
Comfortable with analytics and connecting creative ideas to measurable business outcomes.
Strong project planning and management skills.
Strong Excel, PowerPoint, and presentation skills.
Extremely thorough and organized.
Highly collaborative, adaptable, and proactive in a fast-paced environment.
Ability to manage complex and cross-functional projects concurrently and get stakeholder buy-in.
Bachelor’s degree required in Marketing, Business, communications, or related field.
3–5 years of experience in marketing, brand partnerships, or related roles.
Willingness to travel 25–40% of the time.

Experience in brand partnerships and/or the diabetes community preferred.
Medical Device, Pharmaceutical or Healthcare industry experience preferred in a regulated environment.

Medical, dental, and vision insurance
401(k) with company match
Paid time off (PTO)
And additional employee wellness programs

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