Associate Manager, Public Relations - Baskin Robbins
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About The Position
As Associate Manager, Brand PR for Baskin-Robbins (Inspire Brands), you will be instrumental in leading all external PR and supporting influencer activities. Your role will be responsible for helping to develop and implement unique, ownable campaigns that drive awareness, generate buzz, and enhance engagement to advance Baskin-Robbins into a culturally relevant space. A successful candidate for this position should have relevant experience in earned media, brand activation, experiential events, and influencer marketing, with a pulse on what resonates with millennial and Gen Z audiences. This individual will bring an entrepreneurial and creative mindset, a self-starter attitude, and the ability to thrive in a fast-paced, always-on environment. This role reports to the Director, Brand PR, Dunkin' & BR (Inspire Brands). Based in Atlanta or Boston (Atlanta preferred).
