Associate, Insight

Brunswick GroupWashington, DC
3h$130,000 - $160,000

About The Position

Brunswick Group is seeking an Insight Consultant (Associate) to join our Insight team to drive its media analytics research offer in the US. Reporting to the Global Head of Analytics in London, you will be based in our New York or Washington D.C. office, and play a key role in scoping, delivering and presenting research to clients, as well as championing the use of analytics and developing our client offer to clients. Extensive experience using media analytics tools is required, as is the ability to identify and communicate actionable insights to clients. About Brunswick Insight At Brunswick Insight, we support all phases of client engagement, from proposal to final deliverable. We provide the research, data and analysis that act as the strategic foundation of the Brunswick offer. We bring the outside in, and help our clients understand the voice of their stakeholders so that we can align strategy and communications with the expectations they need to meet, arming our clients with the information they need to navigate business critical moments. About the Role Manage analytics research projects for clients in the US, identifying key business questions and objectives, scoping and framing research project plans and leveraging the right tools and techniques Take accountability for project logistics end to end to ensure on-time and on-budget work streams and deliverables Promote the analytics offer within the US offices to build awareness of what the Insight practice can offer to support new and existing clients Deliver training to upskill colleagues, in collaboration with Global Head of Analytics In addition to developing more formal training programs, offer junior colleagues frequent feedback and coaching Push analytics forward by identifying innovative methodologies and tools that will enhance the offer, as well as opportunities for the integration of analytics into client mandates Build close relationships with clients and colleagues, as a trusted partner and advisor

Requirements

  • An experienced professional, well-versed in research methods such as media evaluation, social media analysis, influencer mapping, audience analytics
  • Someone with a keen interest in current affairs and in particular the issues that companies are currently dealing with
  • An experienced user of software/databases for analyzing content such as news coverage, social media posts, financial documents, LLM responses, etc.
  • Familiar with the traditional media landscape and have a good understanding of how social media works, and how it shapes public perceptions
  • Someone who possesses strong analytical skills, with the ability to identify business questions, capture and analyze relevant data, draw conclusions, and develop actionable recommendations
  • A strong communicator who can present complicated findings in a way that cuts through the noise and helps the audience understand what really matters and what it means for them
  • Comfortable working as part of a global team and managing/developing internal and external relationships
  • Perceptive and empathetic, with the ability to manage up, down, and across
  • Self-directed with the ability to exercise good judgment in difficult situations
  • Motivated, collaborative and intellectually curious, with a passion for innovation, and finding solutions to tricky problems
  • Able to practice discretion with confidential client matters
  • Someone with strong project management skills, who can keep on top of their workload and is also attentive to detail
  • Proactive, and can adapt quickly to change, with a sense of humor
  • 6+ years of experience in traditional and social media analytics, with some research agency or consultancy experience
  • Strong analytical skills with the ability to translate client needs into actionable plans, conduct data analysis and interpretation, and identify key findings and recommendations
  • Extensive experience using off-the-shelf media analytics research tools such as Brandwatch, Quid, Meltwalter, Talkwalker, etc
  • Strong writing skills; the ability to summarize complex data into succinct findings and implications
  • Client management experience, including developing and pitching for new business
  • An understanding of corporate and financial communications, and interest in the financial, political and social issues companies are dealing with
  • Advanced project management skills, and can monitor team, identify and address issues/problems in the research process, and deliver effectively in time-compressed circumstances
  • Strong analytical skills with ability to understand client needs, analyze social listening data, and independently draft impactful client deliverables that inform recommendations
  • Intermediate/advanced level proficiency in MS Excel and MS PowerPoint (Pivot tables, XLOOKUP, etc)

Nice To Haves

  • Experience with text-analytics tools (Python, Stata, R , etc) as well as tools used to analyze LLM responses

Responsibilities

  • Manage analytics research projects for clients in the US, identifying key business questions and objectives, scoping and framing research project plans and leveraging the right tools and techniques
  • Take accountability for project logistics end to end to ensure on-time and on-budget work streams and deliverables
  • Promote the analytics offer within the US offices to build awareness of what the Insight practice can offer to support new and existing clients
  • Deliver training to upskill colleagues, in collaboration with Global Head of Analytics
  • In addition to developing more formal training programs, offer junior colleagues frequent feedback and coaching
  • Push analytics forward by identifying innovative methodologies and tools that will enhance the offer, as well as opportunities for the integration of analytics into client mandates
  • Build close relationships with clients and colleagues, as a trusted partner and advisor

Benefits

  • Medical, Dental, and Vision insurance.
  • Disability insurance.
  • Employee assistance program.
  • Flexible spending account.
  • Health savings account.
  • Life insurance.
  • Commuter Benefits.
  • Generous Paid Time Off: 25 vacation days and 10 days sick leave, as well as 11 paid company holidays.
  • Firm-sponsored 401(k) Plan with 3% automatic company contribution of base and bonus with an additional 1.5% profit share– immediate vesting.
  • Career training and development opportunities.
  • Employee discounts.
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