Associate, Global Brand Communications Associate, Global Brand Communications

Under Armour • Baltimore, MD

1d • $51,048 - $63,811 • Hybrid

About The Position

At Under Armour, we don’t just tell stories—we ignite belief in the power of sport. As we enter a new era defined by precision, performance, and purpose, we’re looking for a passionate communications professional ready to help amplify our brand voice. This entry-level role is for a versatile team player who thrives on storytelling, cultural awareness, and collaboration. You’ll contribute to the foundation of our earned media strategy, supporting initiatives that connect UA to athletes, partners, and consumers worldwide. The Global Brand Communications Junior Professional will work closely with the Director of Global Brand Communications, assisting with media monitoring, research, and engagement while helping bring our brand stories to life—whether through product launches, athlete announcements, partnerships, or purpose-driven innovations. Our team sits at the center of UA’s heartbeat, bridging internal insights with external impact to build reputation, drive relevance, and reignite belief in what Under Armour stands for. If you’re passionate about sport, attuned to culture and media trends, and excited by the art of storytelling, this is your opportunity to make an impact.

Requirements

• Bachelor’s degree with 1–2 years of related experience, or Master’s degree without experience, or 6 years of relevant experience without a degree.
• Strong organizational skills with the ability to manage multiple projects and priorities.
• Excellent communication and interpersonal skills for effective collaboration internally and externally.
• Ability to thrive in a fast-paced environment, adapt quickly, and problem-solve in real time.
• A deep love for sport, a pulse on culture, and an understanding of how brands show up in today’s media landscape.
• Confident collaborator who thrives in high-performance, team-first cultures.

Responsibilities

• Shape the Conversation: Contribute to the development and execution of brand communications strategies that amplify UA’s voice across categories.
• Stay Ahead of Trends: Monitor media and cultural movements, identifying opportunities for UA to tap into the conversation in sport, style, and innovation.
• Bring the Brand to Life: Support planning and execution of internal and external comms-led events and activations, ensuring seamless coordination from concept to completion.
• Build Relationships: Cultivate authentic connections with media and content creators through strategic seeding and engagement opportunities.
• Drive Earned Coverage: Manage product seeding programs and track conversion into impactful earned media.
• Deliver Insights: Create media recaps and coverage reports that showcase the reach and resonance of our storytelling efforts.
• Fuel Our Channels: Assist in elevating the comms team’s Instagram presence with compelling content.
• Keep Us Moving: Support team operations and administrative tasks that keep our storytelling engine running smoothly.

Benefits

• Paid "UA Give Back" Volunteer Days: Work alongside your team to support initiatives in your local community
• Under Armour Merchandise Discounts
• Competitive 401(k) plan matching
• Maternity and Parental Leave for eligible and FMLA-eligible teammates
• Health & fitness benefits, discounts and resources- We offer teammates across the country programs to promote physical activity and overall well-being

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 5,001-10,000 employees