Associate Director, US Marketing Gene Therapy

Ultragenyx • Remote, OR

389d • $193,300 - $238,800

About The Position

The Associate Director of US Marketing Gene Therapy at Ultragenyx is responsible for leading promotional programs that will direct the pre-launch and launch efforts for treatments targeting rare and ultra-rare diseases. This role involves developing best-in-class marketing strategies and resources, ensuring effective communication of insights, and establishing data-driven tracking mechanisms to measure the impact of marketing initiatives. The position emphasizes collaboration across various teams to optimize patient access and enhance the effectiveness of marketing campaigns.

Requirements

• BA/BS degree or equivalent life-sciences qualification required; MBA preferred.
• Minimum 7+ years of marketing and sales experience, with at least 5 years in marketing within the biopharmaceutical industry.
• At least 2 years of experience in rare/ultra-rare disease; experience with Metabolic Genetics and Gene Therapy is highly desirable.
• Prior product launch experience preferred.
• Proven ability to work in a multidisciplinary team with a strong patient focus and understanding of U.S. patient access challenges.
• Strong command of analytical and market research techniques with the ability to interpret market insights for strategic guidance.
• Demonstrated ability to think strategically and creatively to develop innovative brand strategies and tactics.
• Experience managing external partners, including Advertising and Communications agencies.
• Strong leadership skills to influence stakeholders and ensure flawless execution of initiatives.
• Proven ability to communicate complex scientific and clinical concepts to HCP and patient audiences.
• Excellent public presentation, written communication, and listening skills.

Nice To Haves

• Experience in digital marketing strategies for biopharmaceuticals.
• Familiarity with regulatory requirements in pharmaceutical marketing.
• Experience in managing budgets for marketing campaigns.

Responsibilities

• Lead promotional programs and develop resources for HCPs and patients in the preparation and execution of successful product launches.
• Work closely with the Marketing Lead and National Sales Director to support a successful launch platform.
• Develop and support US marketing initiatives, monitor their progress, and adjust strategies to optimize patient access and key customer uptake.
• Collaborate with the Digital Lead to ensure non-personal promotion activities align with brand strategy.
• Develop short- and long-term strategic plans for pre-launch and launch products in partnership with the Marketing Director.
• Manage HCP and patient congress/conferences, including messaging, booth design, and coordinating onsite materials and field training.
• Develop and lead a promotional speaker bureau, including agency oversight and content creation to support brand strategy.
• Cultivate strong relationships with cross-functional teams to identify best practices and trends for real-time campaign modifications.
• Serve as the primary contact with the MRC team and multiple agencies/vendors to ensure timely and budget-compliant project completion.
• Manage all assigned promotional activities within corporate and industry guidelines for ethics and compliance.

Benefits

• Generous vacation time and public holidays observed by the company.
• Volunteer days.
• Long term incentive and Employee stock purchase plans or equivalent offerings.
• Employee wellbeing benefits.
• Fitness reimbursement.
• Tuition sponsoring.
• Professional development plans.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Professional, Scientific, and Technical Services
• Education Level: Bachelor's degree