Associate Director, US Market Insights Solid Tumor/Oncology

GenmabPlainsboro Township, NJ
1dHybrid

About The Position

At Genmab, we are dedicated to building extra[not]ordinary® futures, together, by developing antibody products and groundbreaking, knock-your-socks-off KYSO antibody medicines® that change lives and the future of cancer treatment and serious diseases. We strive to create, champion and maintain a global workplace where individuals’ unique contributions are valued and drive innovative solutions to meet the needs of our patients, care partners, families and employees. Our people are compassionate, candid, and purposeful, and our business is innovative and rooted in science. We believe that being proudly authentic and determined to be our best is essential to fulfilling our purpose. Yes, our work is incredibly serious and impactful, but we have big ambitions, bring a ton of care to pursuing them, and have a lot of fun while doing so. Does this inspire you and feel like a fit? Then we would love to have you join us! Associate Director, US Market Insights – Head and Neck Role Overview The Associate Director, US Market Insights – Head and Neck Cancer will lead primary and secondary market research and competitive intelligence to support Genmab’s Head and Neck franchise petosemtamab. This role partners closely with cross-functional stakeholders to generate actionable insights that inform commercial strategy, brand planning, and launch readiness. The ideal candidate is a strategic, insights-driven leader with deep expertise in pharmaceutical market research, strong stakeholder influence skills, and experience operating in dynamic, high-ambiguity environments. This position is hybrid based in Princeton, NJ (US) and you must be onsite at least 60% of the time

Requirements

  • Strategic thinker with a strong understanding of the role of market research in commercial strategy, lifecycle management, and product launch.
  • Extensive experience designing and executing quantitative and qualitative market research, including appropriate selection of methodologies and analytical approaches.
  • Proven ability to operate effectively in ambiguous environments, define focused objectives, and drive clarity amid open questions.
  • Strong vendor management capabilities, ensuring accountability, high-quality outputs, and on-time delivery.
  • Advanced ability to synthesize and communicate complex data in a clear, intuitive, and impactful manner.
  • Highly developed interpersonal and leadership skills, with the ability to influence across functions, resolve conflict, and work effectively with diverse personalities and cultures.
  • Excellent written and verbal communication skills, with a demonstrated ability to present to senior leadership.
  • Demonstrated experience working with global Sales and Marketing organizations.
  • Hands-on experience with Oncology focused pharmaceutical data sources, including IQVIA, SHA, Komodo Health, IntrinsiQ, Ontada, and Ipsos Chart Audits.
  • Strong project management skills, including planning, prioritization, stakeholder management, and execution in a fast-paced environment with competing priorities.
  • Willingness to travel approximately 15–25%.
  • BA/BS degree required
  • 5+ years of relevant pharmaceutical industry experience
  • 7+ years of market research and/or strategic analysis and planning experience
  • Significant hands-on experience conducting primary and secondary market research

Nice To Haves

  • Advanced degree (PhD, MBA, or other relevant graduate degree)
  • Oncology market research experience strongly preferred
  • Product launch experience is a plus

Responsibilities

  • Lead the development and execution of primary and secondary market research initiatives to support in-line and pipeline solid tumor assets.
  • Own end-to-end management of primary research studies, including: Objective setting and study design
  • Vendor selection, contracting, and oversight
  • Monitoring of data collection and quality
  • Analysis, synthesis, and interpretation of findings
  • Translate complex quantitative and qualitative data into clear, compelling insights and strategic implications.
  • Develop a comprehensive understanding of the competitive landscape, including market dynamics, penetration, unmet needs, future trends, and competitive positioning.
  • Provide insights and recommendations that inform brand strategy, launch planning, and key tactical decisions.
  • Deliver high-impact presentations to brand leadership and senior management, ensuring insights are concise, actionable, and decision-oriented.
  • Lead ongoing competitive monitoring and synthesis of insights across data sources and field intelligence.
  • Attend key oncology and hematology conferences to provide US business-relevant perspectives on competitor data, pipeline developments, and emerging trends.
  • Partner closely with Brand Marketing, Sales Analytics, Medical Affairs, and Global partners to align insights with business priorities.
  • Influence and align diverse stakeholders to drive consensus and enable effective decision-making.

Benefits

  • 401(k) Plan: 100% match on the first 6% of contributions
  • Health Benefits: Two medical plan options (including HDHP with HSA), dental, and vision insurance
  • Voluntary Plans: Critical illness, accident, and hospital indemnity insurance
  • Time Off: Paid vacation, sick leave, holidays, and 12 weeks of discretionary paid parental leave
  • Support Resources: Access to child and adult backup care, family support programs, financial wellness tools, and emotional well-being support
  • Additional Perks: Commuter benefits, tuition reimbursement, and a Lifestyle Spending Account for wellness and personal expenses

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Number of Employees

1,001-5,000 employees

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