Associate Director of Consumer Product and Services Communications

Verizon Communications-posted 6 months ago

$125,500 - $219,000/Yr

Full-time • Mid Level

Remote • Basking Ridge, NJ

Telecommunications

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As Associate Director of the National Consumer Product and Adjacent Services communications team, this role will be responsible for communications strategy and execution in support of Verizon Consumer communications team, with accountability for strategic planning support, development and execution of integrated communications plans specific to consumer devices, accessories and adjacent services that drive consumer business results and build loyalty among customers, partners and prospects.

Develop and help implement comprehensive earned, paid and owned strategic communications strategies for national consumer-led product and services, including relationships with OEMs, media relations and creative content.
Lead content development and creative application of ongoing narratives that speak to key product offerings and themes.
Liaison for consumer-driven CMO activities related to devices, accessories and adjacent services, with a key partnership role on major consumer led -brand activations.
Work cross functionally with local market and segment teams to cascade new product offerings and positioning.
Drive internal collaboration cross-functionally with a wide variety of stakeholders (marketing, IR, policy, network, employee engagement, etc.) to maximize impact and ensure an integrated approach to all campaigns and launches.
Drive strategy and media relations specific to product and special projects, including developing and maintaining relationships with trade, consumer and lifestyle outlets.
Management and leadership of team members, responsible for their learning and development.
Partner with external agencies to create and execute communications plans that drive business results.
Develop and maintain strong relationships with influential audiences including external partners, and cross-functional internal stakeholders.

Bachelor's degree or four or more years of work experience.
Eight or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training.
Experience in leadership and team development.
Client facing experience.
Experience building and maintaining relationships with the press.
Experience working on complex product launches alongside large-scale events and activations.
Willingness to travel.

Background in consumer products, tech or marketing.
Strong reporter relationships.
Tech and consumer event experience.
Proven track record of developing and implementing integrated communications plans that go beyond traditional public relations.
Ability to work under pressure on multiple projects simultaneously while meeting deadlines and delivering consistently high quality work.
Effective communication skills for all levels of the organization.
Written, oral and presentation skills.

Medical, dental, vision, short and long term disability, basic life insurance, supplemental life insurance, AD&D insurance, identity theft protection, pet insurance and group home & auto insurance.
Matched 401(k) savings plan.
Stock incentive programs.
Up to 8 company paid holidays per year and up to 6 personal days per year.
Parental leave, adoption assistance and tuition assistance.
Newly hired employees receive up to 15 days of vacation per year, which grows with additional service.
Incentive based position with the potential to earn more.

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Associate Director of Consumer Product and Services Communications

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