Associate Director - Neuropsychiatry Payer Marketing

BiogenCambridge, MA
13d$161,000 - $222,000Onsite

About The Position

The Associate Director, Neuropsychiatry Payer Marketing will lead the development, evolution and execution of payer marketing strategies & tactics to secure, maintain, and drive optimal market access for zuranolone, a novel therapy for the treatment for major depressive disorder (MDD) and Post-partum Depression (PPD).

Requirements

  • BA, BS or equivalent required, MBA or other graduate degree preferred
  • 7+ years of pharmaceutical, biopharma industry experience, including direct responsibility for payer marketing activities
  • Demonstrated understanding of payer market dynamics as it relates to commercialization, pricing, specialty distribution and overall access for branded oral prescription medicines (commercial, Medicare Part D, FFS/Managed Medicaid, and VA/DoD)
  • Experience in developing tools and tactics applicable to US payer markets and customers
  • Strong sense of professionalism, accountability and urgency for defined areas of responsibility
  • Strong project management skills with the ability to independently drive projects forward to meet budgets and timelines
  • Ability to communicate tactical direction and related concepts clearly, orally and in writing, across internal and external audiences (e.g., payer account team, sales, marketing, advocacy)
  • Heightened ability to collaborate, influence, and work with a wide array of internal and external stakeholders to successfully deliver results
  • Experience managing multiple demands and priorities on time and under business constraints

Nice To Haves

  • Previous Psychiatry/Neuropsychiatry payer and channel marketing experience is preferred

Responsibilities

  • Partner effectively with our commercial collaboration partner to drive the development and coordination of market access strategies across both commercial and government payers
  • Proactively consider/identify new access strategies, areas of opportunity, and tactics to challenge thinking and drive access for a novel treatment in an established market
  • Identify the need for payer market research and payer advisory boards and partner closely with Business Insights & Analytics on execution
  • Develop and deliver appropriate pre- and post-launch payer resources (e.g. DSA, PIE, Economic/BOI Considerations, BIM, PVP and pull-through resources)
  • Drive engagement with the U.S. / Global HEOR teams to combine evidence generation efforts with proactive value proposition messaging
  • Collaborate with HCP and consumer marketing teams to develop and execute access/affordability messages in promotional materials
  • Partner closely with Business Insights & Analytics, HCP Marketing, Consumer Marketing, and Neuropsych Franchise leadership to monitor the progress of the various initiatives and adjust execution plan appropriately

Benefits

  • Medical, Dental, Vision, & Life insurances
  • Fitness & Wellness programs including a fitness reimbursement
  • Short- and Long-Term Disability insurance
  • A minimum of 15 days of paid vacation and an additional end-of-year shutdown time off (Dec 26-Dec 31)
  • Up to 12 company paid holidays + 3 paid days off for Personal Significance
  • 80 hours of sick time per calendar year
  • Paid Maternity and Parental Leave benefit
  • 401(k) program participation with company matched contributions
  • Employee stock purchase plan
  • Tuition reimbursement of up to $10,000 per calendar year
  • Employee Resource Groups participation

Stand Out From the Crowd

Upload your resume and get instant feedback on how well it matches this job.

Upload and Match Resume

What This Job Offers

Job Type

Full-time

Career Level

Director

Number of Employees

5,001-10,000 employees

© 2024 Teal Labs, Inc
Privacy PolicyTerms of Service