Associate Director, Marketing

AbbVie • Chicago, IL

1d

About The Position

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com . Follow @abbvie on LinkedIn, Facebook , Instagram , X and YouTube. Lead all strategy development and tactics related to the IBS-C/CIC consumer journey including value propositions, positioning, segmentation, and creative development. Serve as the subject matter expert for the Linzess Brand Team. Develop and articulate effective marketing strategies that are impactful, executable, and easily communicated, and clinical/financially supporting for areas of responsibility.

Requirements

• Bachelor’s Degree Required
• Proven marketing experience (10+ years pharma and/or external) with increased proficiency in all marketing skills.

Nice To Haves

• TV experience preferred.
• Previous cross-franchise/cross channel marketing experience preferred.

Responsibilities

• Collaborate with Head of Marketing and Cross-functional business leaders to build, manage, and execute marketing plans to achieve business objectives/goals, market, and financial results.
• Drive and participate in Strategic Planning process, Plan, and workshops.
• Demonstrate and utilize holistic understanding on financial planning and metrics.
• Lead/manage direct team, external agency partnership, as well as co-promote partner.
• Influence business leaders and effectively collaborate to deliver business results.
• Develop and execute effective and efficient Media Strategy.
• Manage and monitor P&L with detailed focus on Consumer spend for the brand.
• Grow brand/product penetration, share and awareness.
• Develop innovative tactics with keen insight for the brand, leveraging the patient journey.
• Direct and manage projects, including execution of marketing plans, initiatives, and tasks.
• Demonstrate strong Leadership Attributes.

Benefits

• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
• This job is eligible to participate in our short-term incentive programs.

What This Job Offers

• Job Type: Full-time
• Career Level: Director