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The Associate Director, Marketing – Digital & Social Media, Rare Disease - Friedreich Ataxia (FA) - will be a critical role and visible leader within the North American Organization leading the overall digital and social media strategy and execution across HCP and patient/caregiver audiences. This role is pivotal in shaping and implementing impactful digital marketing campaigns that engage the HCP and patient communities to drive a deep understanding of the disease and treatment options across unbranded and branded content. As an integral role on the FA Marketing team, this position will work closely with HCP and Patient marketing leads, as well as omnichannel, digital development and media partners. The ideal candidate will leverage stakeholder insights, advanced analytics, and emerging digital trends to create tailored digital experiences that deliver measurable outcomes.