Associate Director, Long Term Care Marketing (Alzheimer's Disease Agitation)

Axsome Therapeutics•New York, NY

25d•$170,000 - $190,000•Onsite

About The Position

Axsome Therapeutics is a biopharmaceutical company leading a new era in the treatment of central nervous system (CNS) conditions. We deliver scientific breakthroughs by identifying critical gaps in care and develop differentiated products with a focus on novel mechanisms of action that enable meaningful advancements in patient outcomes. Our industry-leading neuroscience portfolio includes FDA-approved treatments for major depressive disorder, excessive daytime sleepiness associated with narcolepsy and obstructive sleep apnea, and migraine, and multiple late-stage development programs addressing a broad range of serious neurological and psychiatric conditions that impact over 150 million people in the United States. Together, we are on a mission to solve some of the brain’s biggest problems so patients and their loved ones can flourish. For more information, please visit us at www.axsome.com and follow us on LinkedIn and X. About This Role: Axsome Therapeutics is seeking an Associate Director, Long Term Care Marketing. This role is responsible for developing and executing strategy and tactics for the launch of Alzheimer’s Disease Agitation in key channels such as LTC. The Marketer will develop and execute both personal and non-personal promotion tactical plans in line with brand strategies. This role will collaborate cross functionally with Market Access, Regional Marketing, Patient Marketing, Patient Support Services, Sales, Market Access, Data & Market Analytics, as well as other internal and external partners. Deliverables to include POA development, brand communications, cohesive messaging and content tailored for specific audiences, etc. This individual reports to the Executive Director, Marketing, Alzheimer’s Disease. This role is based at Axsome’s HQ in New York City with an on-site requirement of at least three days per week. We are unable to consider candidates who are looking for fully remote roles.

Requirements

BA or BS, advanced degree preferred
8-10 years of experience in the pharmaceutical industry including a minimum of 6 years in marketing
Experience in leading the successful development and creation of LTC marketing content
Strong personal drive, highly collaborative, problem solver that exhibits strategic insight and innovative agility
Ability to meet multiple deadlines across a variety of projects with a high degree of accuracy and efficiency
Demonstrated ability to achieve results in a highly matrixed organization
Ability to work on site Monday, Tuesday & Thursday. We are unable to consider candidates who are looking for fully remote roles

Nice To Haves

CNS disease experience and/or launch experience strongly preferred
Strong project and process management skills, including competency in agency management and budget management
Strong digital marketing aptitude
Strong interpersonal and presentation skills

Responsibilities

Work cross-functionally to adapt the launch strategy for Alzheimer’s Disease Agitation to maximize potential in key channels
Partner with Market Access, Market Insights, Medical Affairs, and Regional Marketing to develop and align tailored marketing messages, tactics, and resources for each channel of business
Lead Legal / Regulatory / Medical review of all channel-specific materials
Lead strategy for national society interactions and congress meetings by channel
Collaborate with multiple external agencies including creative, digital, media, and P2P
Identify appropriate measurements & ROI, and develop comprehensive reporting to evaluate effectiveness of specific channel promotion initiatives
Identify strategic market opportunities and make recommendations to enhance brand penetration into key channels
Manage timelines and budgets in accordance with brand plan