Associate Director, Integrated Investment

Horizon Media, Inc.•Los Angeles, CA

44d•$105,000 - $135,000

About The Position

Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain's New York Business and Los Angeles Business Journal. Together we are building a place of belonging. At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together. Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.

Requirements

A strong writer, communicator and presenter
A left and right brain thinker
A collaborative, team-oriented manager with strong delegation and organization skills; ability to manage up and down
A problem solver with foresight and the ability to develop creative solutions
Detail oriented with commitment to follow through
Nimble and flexible to succeed in a fast-paced environment
A strong team player, willing to roll up their sleeves
A crafter of relationships on behalf of the agency both internally and externally
Passionate about the video landscape and a desire to innovate and keep up with trends
Excited toâ lead and coach team members
An advocate for and supporter of Diversity, Equity and Inclusion
5+ years of experience of traditional video buying and/or digital buying
Exceptional verbal and written communication skills; able to confidently present and "sell through" ideas both internally and to Clients
Leadership and supervisory experience in terms of developing media professionals, including strategic and management skills
Strong grasp of marketing principles, analytics and concepts
Expert in negotiating and constructing video media plans, with understanding of planning, buying and activation
Strong experience navigating cross-department relationships

Responsibilities

Showcase anticipationâ and understanding of projects to maintainâ andâ adjustâ timing of deliverablesâ for team at large, communicating changes to managers and leadership
Apply knowledge of current/previous clients' specific business and relationships within the industry to enhance plan negotiations and opportunities
Build relationships acrossâ Horizon Mediaâ departmentsâ (i.e. Business Solutions, Operations, Analytics, Social Marketplace/Programmatic), building trustâ and accountability
Act as primary resource for junior team members when faced with challenges navigating conversations with internal and external partnersâ and clients
Act as day-to-day resource for client team to ensure prioritization of projects, understanding of goals and media that aligns with objectives to drive client business
Manage and develop junior team member(s), creating growth plans and providing clear career goals
Manage performance reviews, coaching to maximize success, identifying training needs for improved performance, setting goals for career development and ensuring actions are taken
Provideâ education and training on best practices, media principles,â andâ industryâ at large
Participate in interview process for junior team members'â roles
Guide team in ensuring team members have challenging, level-appropriate projects and opportunities to learn new skills, contributing to overall team success
Responsible for leaning into Horizon Media initiatives while encouraging junior team members to participate and engage within the larger integrated community
Plan, execute and steward integrated media plans
Guide team to leverage Horizon Media's suite of planning, evaluation and buying tools for application/analysis into competitive landscape, target digital consumption support, plan development and reporting
Monitor trends, tools, opportunities and applications within linear & digital environments, and appropriately apply that knowledge to campaign strategy and client goals
Work with Supervisor to oversee junior team members and manage expectations with integrated leadership in the creation ofâ media specific documents such as media plans, objectives and strategies decks, and other related functions
Negotiate across both the traditional linear & digital landscapes
Provide final sign off on RFP creation and review of partners/site responses, act as point of escalation for partner negotiations and stewardship of key partnerships
Act as a primary resource for team as they work through the planning process, while providing strategic guidance
Lead collaboration with other Horizon Media teams (Business Solutions, Investment, etc.) towards 360 partnerships, incorporating relevant extensions
Act as escalation point for junior team members as they work through optimization strategies, proactively communicating challenges and opportunities across linear, display, mobile, social and video
Encouraging junior team members to draw thoughtful, data-based conclusions that illustrates the 'why' behind performance, and maps back to integrated strategy
Collaborate with Business Solutions and Analytics team to establish measurement plans and learning agendas

Benefits

We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.

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