Associate Director, Global Product Management | Knee

Enovis•Austin, TX

20d•Remote

About The Position

As the Associate Director, Global Product Management | Knee, you are responsible for driving upstream product development and commercial launch implementation for the knee product line. You will serve as the Subject Matter Expert of the segment, with a laser-focus on assessing market landscapes, opportunities & needs, partnering with KOLs and cross-functional partners to innovatively address these needs, and the successful commercialization of products through short- and long-term strategic projects. In driving the growth of your portfolio, you will have great latitude to determine the direction and initiatives you choose to implement.

Requirements

BA/BS Degree in Business, Marketing, Engineering or related field
Minimum of 5 years experience product management experience (upstream) within the medical device industry is highly preferred
At least five or more years of employee management experience
Travel up to 40%, as reasonably requested.
Primarily domestic, some international travel required to gather VOC and educate customers/salespeople, attend and coordinate trade shows, training programs, surgeon meetings and other related travel to maintain subject matter expertise and drive forward strategic initiatives

Nice To Haves

Sales experience, downstream marketing, marketing communication experience is a plus
Proven track record of developing Marketing team members, if applicable
Orthopaedic experience preferred, Total / Revision Knee experience highly favored
Experience in product management/strategic marketing
Product launch experience
Self-starter – comfortable executing through ambiguity and delivering on commitments with limited supervision.
Enabling Tech experience a plus
Must be comfortable in operating rooms/cadaver lab settings
Demonstrated implementation of marketing principles, superior project management skills, and excellent communication skills.
As this is a high-paced, growth environment, need to be comfortable taking charge of multiple products at one time
Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word)

Responsibilities

Oversees market research, monitors competitive activity, and identifies customer needs.
Establishes pricing strategies and develops marketing tools for successful product introductions.
Reduces broad concepts and business strategies into structured product marketing plans.
Communicates customer feedback to engineering, manufacturing and sales to enhance existing product(s) or product line(s).
Leads new product definition and business plans with joint departments.
Establishes operational objectives and work plans and delegates assignments to subordinates.
Involved in developing, modifying and executing company policies that affect immediate operations and have a company-wide effect.
Builds business cases for new product and program innovations by having an intimate knowledge of market research, surgeon needs, sales needs and the competitive landscape.
Defines and executes launch plans for new product roll-outs including product segmentation, targeting, positioning, collateral development and field support.
Serves as a subject matter expert on products and supports field and customer education.
Prepares new and legacy product forecasts and budgets by having a thorough understanding of market trends and their impacts.
Supports industry educational meetings and events, on-site customer meetings and labs, national sales meeting and other strategic meetings.
Cultivates relationships with key customers, internal stakeholders and the sales organization.
Selects, develops, and evaluates personnel to ensure the efficient operation of the function.
Supervisory Responsibility – May lead a team of employees assigned to this function.
Hires, trains, develops and retains a talented team.
Other Special projects, such as researching trends, developing reports, and other projects as required from time to time.