Associate Director, Engagement Strategy

WPP-posted 3 months ago

Full-time • Mid Level

Cherry Hill, NJ

5,001-10,000 employees

Professional, Scientific, and Technical Services

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Are you a strategic thinker with a passion for crafting media experiences that resonate with audiences across all channels? Do you thrive on leading and inspiring teams to deliver exceptional results? CMI Media Group, a leading healthcare marketing agency, is seeking a dynamic and results-oriented Associate Director, Engagement Strategy to join our team in developing and executing impactful media campaigns that make a difference in people's lives.

Lead the development of cross-channel media strategies, leveraging your deep understanding of how different channels work together to create a seamless and engaging brand experience.
Oversee the Engagement Planning team, providing guidance and mentorship to ensure the development and execution of tactical plans that align with overarching brand goals and business objectives.
Cultivate strong relationships with key client contacts, establishing yourself as a trusted strategic advisor and ensuring their needs are consistently exceeded.
Stay ahead of the curve in the ever-evolving media landscape, identifying and implementing innovative approaches, best practices, and cutting-edge technologies to maximize campaign impact.
Lead, inspire, and mentor a team of talented planners, fostering a collaborative and growth-oriented environment that empowers individuals to reach their full potential.

7+ years of media planning experience, including 2+ years in a supervisory role, with a proven track record of developing and executing successful cross-channel media strategies.
Passion for developing and empowering team members, fostering a collaborative and growth-oriented environment.
Exceptional communication and interpersonal skills, with a knack for building strong relationships and understanding client needs.
Extensive understanding of the pharmaceutical and patient markets, with a deep knowledge of online and offline media channels, including traditional, SEM, Programmatic, Paid Social, SEO, and emerging platforms.
A genuine interest in healthcare and a desire to make a positive impact on patient lives.

Make a tangible impact on the lives of patients by driving effective healthcare marketing campaigns.
Join a team of passionate and talented individuals who are leaders in their field.
Benefit from ongoing professional development opportunities and a culture that values continuous learning.
We believe in work-life balance and offer a comprehensive benefits package to support your well-being.

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