Associate Director, Customer Insights & UX Research

Hims & Hers

71d

About The Position

Hims & Hers is seeking an Associate Director to join our Customer Insights & UX Research team on a full-time, six-month contract. In this role, you’ll lead high priority research initiatives that help shape how we understand our consumers and bring their voice into business, product, and brand decisions. You’ll serve as the strategic insights lead across multiple categories, partnering closely with senior stakeholders in Marketing, Product, Brand, Comms, and Clinical to identify knowledge gaps, design research programs, and translate findings into actionable strategies that drive business impact. This is a temporary position for 6 months.

Requirements

• 10+ years of experience in consumer insights, market research, and UX research (mix of client- and agency-side experience preferred).
• Demonstrated ability to lead strategic, multi-stakeholder research programs end-to-end.
• Proven experience influencing senior leaders and connecting insights to tangible business outcomes.
• Deep knowledge of both qualitative and quantitative methodologies.
• Strong project management skills; comfortable managing multiple initiatives simultaneously.
• Exceptional storytelling and communication skills - able to distill complex insights into simple, compelling narratives.
• Comfort working in ambiguous, fast-paced environments and shifting seamlessly between strategic and tactical execution.

Nice To Haves

• Familiarity with healthcare, wellness, or DTC industries is preferred.

Responsibilities

• Lead research for two emerging categories while overseeing thought leadership and marketing claims initiatives that shape brand and business strategy.
• Act as the go-to insights expert for assigned categories, deeply understanding priorities and identifying opportunities where research can drive impact.
• Design and manage end-to-end research, including vendor selection, contracting, methodology design, and analysis.
• Translate complex data from multiple sources (quant, qual, clinical, claims) into clear insights and business implications.
• Partner with cross-functional teams, including Marketing, Product, Brand, Comms, and Clinical Research to align insights with business goals and inform strategic decisions.
• Influence senior stakeholders, framing insights in the context of business challenges and opportunities.
• Track and socialize the impact of insights initiatives, ensuring visibility and alignment across teams.
• Elevate insights storytelling, ensuring the consumer voice is represented in strategic and creative forums.
• Collaborate with other Insights team members to connect learnings across categories and identify broader themes.
• Contribute to process and operational excellence in the Insights function (budgeting, vendor management, legal guidelines, and knowledge management).

Benefits

• Competitive salary compensation.
• Unlimited PTO, company holidays, and quarterly mental health days.
• Comprehensive health benefits including medical, dental & vision, and parental leave.
• Employee Stock Purchase Program (ESPP).
• 401k benefits with employer matching contribution.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 11-50 employees