Associate Director, Customer Experience Marketer

Alkermes • Waltham, MA

81d • Hybrid

About The Position

The Customer Experience Marketer is a strategic partner to the Brand Marketing team, responsible for defining the customer experience strategy and designing tactical omnichannel marketing plans across multiple audiences, including healthcare professionals (HCPs) and consumers. This role combines a deep understanding of omnichannel marketing with strong cross-functional collaboration skills to design and optimize data-driven, insight-led customer experiences that align with brand strategy and drive business growth. This role will also be responsible for advancing omnichannel orchestration capabilities across the organization by leading cross-functional initiatives and educating stakeholders on tools and best practices.

Requirements

• Deep understanding of omnichannel marketing.
• Strong cross-functional collaboration skills.
• Experience in designing and optimizing customer experiences.

Responsibilities

• Define the customer experience strategy.
• Design tactical omnichannel marketing plans for multiple audiences.
• Collaborate with the Brand Marketing team.
• Optimize data-driven, insight-led customer experiences.
• Advance omnichannel orchestration capabilities.
• Lead cross-functional initiatives.
• Educate stakeholders on tools and best practices.

What This Job Offers

• Industry: Chemical Manufacturing
• Number of Employees: 1,001-5,000 employees