Associate Director, Content Management (Hybrid)

Otsuka Pharmaceutical Co., Ltd.Princeton, NJ
303d

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About The Position

The Omnichannel Center of Excellence is dedicated to driving innovation, building, and delivering capabilities that enhance Otsuka's opportunity to make an impact in the lives of those we serve. We achieve this through our relentless focus on customer centricity, patient empathy, expertise in enabling Otsuka to educate on pathways for disease education and awareness of management options, and our unwavering commitment to supporting access to treatment. We are looking for an Associate Director, Content Management as a member of the Content Management team. This role will be responsible for contributing to the enterprise Content Management Strategy with a focus on third party media. In addition, this role will develop and manage relationships across the following groups: external media vendors (e.g., CMI, Epocrates) from an Omnichannel perspective and in partnership with brand teams, Analytics, Orchestration and Procurement to ensure we are maximizing the investment in externally developed content. The candidate will lead the evolution of external content management from the current distributed model into a centralized model to achieve execution efficiencies by coordinating vendor strategy, consolidating contracts and optimizing vendor performance. This role will be vital to helping build the Omnichannel foundations to deliver personalized customer journeys across channels. You will report to the Director, Omnichannel Content Management. This position is based in Princeton, New Jersey. Otsuka maintains a hybrid work policy and travel is expected based on business needs.

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