Associate Director - Business Insights and Analytics - US Rare Disease

Merck & Co. • North Wales, PA

302d • Onsite

About The Position

The Associate Director, Business Insights and Analytics, will be responsible for developing and communicating data-driven and actionable insights that drive greater customer and market understanding to inform launch & go-to market strategies and help meet in-line commercial objectives. The individual in this role will be an independent contributor as well as lead a team and, together, will act as the Business Insight and Analytics Lead for the US Rare Disease marketing teams. The ideal candidate will lead an insight team consisting of functional teams across market research, data strategy, forecasting, resource effectiveness, measurement, marketing/sales operations, digital analytics, competitive insights and strategy. This person will help scope, design, and deliver well-defined projects and insights; and track value ‘at stake' and value realized. The preferred candidate should have intellectual curiosity, entrepreneurial spirit, consultative mindset, strong understanding of healthcare & pharma marketing. The person should be able to identify the data, analytics and research needs to define, enable, and inform commercial strategies of our brand and business leaders. The selected candidate should have a good understanding of US data landscape, commercial analytics capabilities, and technology. This person should have demonstrated the ability to create structure, break down unstructured problem statements into solvable chunks, articulate what needs to be answered through new pieces of research and what needs to be addressed through secondary data driven analytics. The candidate should have Rare Disease expertise/therapeutic area knowledge. This role will require interfacing and collaborating with many teams. The candidate should demonstrate consistently strong leadership skills. The preferred candidate should have led cross functional teams in their prior roles, demonstrated the ability to develop talent and create a strong team culture that brings the best out of everyone in the team. The person will have a growth mindset and embody a culture of continuous learning. Effective communication skills are essential for a candidate to be successful in this role. Individuals in this role should have shown the ability to mentor, coach, and lead teams (direct line management and indirect management of individuals with a dotted reporting line). The individual will develop the next generation of leaders within HHDDA (Human Health Digital, Data & Analytics). It is critical for the candidate to create a team culture where team members are focused on ‘things that matter', empowered to act with urgency, actively innovate and are supported through continuous learning and feedback process. The chosen candidate should be a leader that strongly believes and embraces diversity, equity, and inclusion in the workplace. Individuals with prior experience leading high performing teams is highly desired.

Requirements

• Bachelor's degree in relevant field (Mathematics, Economics, Computer Science, Statistics, Decision Science, Marketing, Engineering, Public Health, etc.)
• 5+ years of relevant experience delivering complex analytical projects in the pharmaceutical/biotech/healthcare industry
• Prior hands-on experience working with healthcare business performance data

Nice To Haves

• MBA, MS, or PhD
• Rare Disease therapeutic area expertise
• Prior experience managing and mentoring direct reports
• Delivers statistical and mathematical models through effective technical skills
• Develops efficient programming code and software assets that provide advanced analytical functionality.
• Creates analytical products (product parts) as a part of broader teams
• Understands the business context, challenge, limitation, constraints and goals to effectively match the capability of the statistical and mathematical and M/L approaches to the business, scientific and operational challenge
• Ensures advanced analytics support to decision making and business process tasks is understood, adopted and embedded as a part of regular business activities
• Promotes a collaborative and high performing data driven culture across the company and high quality delivery standards among fellow data scientists
• Includes specializations within domains, such as therapeutic area and data assets (e.g., claims, EMR)
• Sometimes specific roles include incremental skills pertaining to AI and M/L methods, Marketing Effectiveness Measurement, or test vs control and design of experiments.

Responsibilities

• Lead a team of business analysts, providing guidance on best practices in data analytics, data visualization and storytelling with data.
• Translate complex business needs and priorities into analytical plans, providing actionable insights and effectively communicating advanced analytics to inform business decisions.
• Work closely with HHDDA colleagues (i.e., data visualization, data solutions) and Marketing stakeholders to deliver best-in-class solutions and data-driven insights.
• Manage analytics and digital solutions projects to deliver actionable and meaningful insights to marketing stakeholders in a timely manner.
• Stay current with industry trends and advancements in analytical methodologies to enhance organizational analytic capabilities.
• Contribute to innovative experimentations, focusing on idea generation, incubation, and using tangible, measurable criteria to make incremental meaningful improvements to the business processes and strategies using data.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Chemical Manufacturing
• Education Level: Bachelor's degree