The Associate Director of Athletic Communications / Creative Services/ Graphic Design assists the Associate Athletic Director for Athletic Communication in handling all forms of athletic communications for the athletic department. Primary focus: This position exists to direct all creative efforts, including videography, graphic design, photography and social media, in conjunction with the Associate Athletic Director for Communications and Associate AD for Marketing and other areas of the athletic department to further the reach and current brand awareness of MTSU Athletics. This position leads the graphic design efforts of the athletic department by creating visuals for social media, digital and print marketing and publications, email messaging, and large-scale designs for facilities. This position also exists to help lead the media relations efforts of the Athletic Communications office by directing, teaching and, assisting sports information assistants in the aspects of graphic design writing, social media, and the upkeep of statistical records. This position works under the supervision and direction of the Associate Athletic Director for Communications. This position also provides support to and works with the Blue Raider Athletic Association, marketing staff, and ticketing staff, among others, by providing visual elements (graphic design, videography, photography) and social media direction to accomplish shared athletic department goals. This position provides support to other members of the Athletic Communications staff by monitoring, editing, and contributing to the athletic department website, by scheduling videographers, photographers, sports information directors, and other necessary game day staff to cover events, and by assisting with the statistical needs of the office. This This position also leads the photography efforts of the athletic department, including the scheduling of event coverage by full-time employees, interns, or student workers, taking action photos, conducting studio photoshoots, and managing data storage. This position also works with sports information directors to grow their graphic design and photography skills. This position also leads the videography efforts of the athletic department, including the scheduling of event coverage by interns or student workers and regular quality control checks of all social media videos, marketing ads, and other projects. This position oversees more than $100,000 worth of videography and photography equipment. This position also leads the social media efforts of the athletic department by controlling the day-to-day aspects of the Athletics account as well as the Football account. This position works closely with sports information directors to form, carry out, determine the effectiveness of, and adjust a social media plan for each of the other sport accounts on various social media platforms. This position will stay apprised of emerging techniques, strategies, and trends that could be applicable, elevate MTSU Athletics’ current social media presence, and monitor analytics to inform and shape the creative and online strategy of the MTSU Athletics brand. This position will also stay apprised of trends in the sports information industry, including website design and maintenance, statistical operations, and more. This position is also responsible for the hiring and onboarding of incoming sports information and creative interns. This position will also work with the Deputy Athletic Director for External Affairs and Associate Athletic Director for Compliance and Operations to manage the athletic department’s INFLCR contract, which provides content to student-athletes and allows them a place to create and track their Name, Image, and Likeness prospects. Position also expected to interview, hire and oversee Graduate Assistants, interns and student assistants assigned to additional sports programs.
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Job Type
Full-time
Career Level
Director
Number of Employees
1,001-5,000 employees