Associate Director, Advancement Digital Marketing
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About The Position
The Associate Director, Digital Marketing within DU Advancement will serve as a key partner in leading and executing digital marketing strategies that support a wide range of Advancement communications. This role encompasses the development and management of digital marketing projects across email campaigns, landing pages, website content, paid media, and social media platforms. The Associate Director will collaborate closely with cross-functional teams to create and execute communication plans for events, solicitations, campaign messaging, leadership announcements, and more. Their expertise will be integral in ensuring that digital channels effectively promote The Denver Difference campaign to alumni and donor audiences, enhancing engagement and awareness while building meaningful relationships. In addition to strategic digital marketing development and execution, the Associate Director will supervise the team's Digital Communications Coordinator, supporting professional development and ensuring priorities are clearly communicated. This role will also manage external relationships with vendors when necessary, ensuring the timely and successful delivery of services and projects. This position requires strong collaboration with various stakeholders across both Advancement and campus to maintain a cohesive, compelling and consistent digital experience for constituents, ensuring that the constituent journey is seamless across all channels.
