About us KnitWell Group, a specialty retail operating company, comprises some of the most iconic brands in America – Ann Taylor, Chico's, Haven Well Within, Lane Bryant, LOFT, Soma, Talbots, White House Black Market. Individually, our brands are unique and strong. Together, we are powerful. Our common thread is our commitment to create exceptional products, provide memorable experiences, and achieve superior results. Our associates are innovators who thrive through collaboration and are dedicated to excellence. At the heart of it all are the customers we serve. We are dedicated to creating fashion that not only looks good but also makes our customers feel good. About The Role The Associate Digital Merchant is responsible for collaborating with the Director on the pre-season curation and in-season execution of the digital merchandising strategy. This position manages gallery ranking and color features based on both aesthetic and business needs, conducts analysis of selling trends to maximize the customer experience, and collaborates with cross functional partners within the Merchandising and Ecommerce teams. The impact you can have Pre-Season preparation for each Brand Moment Assist Director in planning content for email, homepage, and other digital experiences using merchandising strategies, historical results, and current business trends to guide decision making Communicate merchandising strategies to the Creative and Marketing digital teams to guide messaging priorities and overall product expression Partner with the Ecommerce team to strategize navigation, category structure, landing pages and overall merchandising of the site based on seasonality, analytics and product strategy. Approve all web assets and emails prior to launch for merchandise and copy accuracy Curate and merchandise all folders for the launch of each Brand Moment ensuring merchandising strategies are met and the customer experience is prioritized. Periodically support VP in executing deliverables for special ad hoc projects Execute daily changes in product ranking for all categories and collection folders, utilizing business strategies, top investments, and featured products to drive curation Proof product pages as they launch to ensure accuracy and the best customer experience. Manage merchandising callouts on website product issues and work with the Ecommerce team to resolve issues quickly. Review weekly conversion reports to maximize product selling through placement and navigation Drive changes to email and site content based on product selling, inventory levels, and promotional changes as needed with the support of the cross functional teams. Support the OLM team with promotional and brand product suggestions for Paid and Organic social newsfeeds. Support Stylitics outfitting by approving and publishing outfits as needed. Monitor competition for inspiration on email, digital content, and website features
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
Number of Employees
5,001-10,000 employees