Associate, Digital Marketing & Fundraising

WNET • New York, NY

84d • $54,000 - $56,000

About The Position

Reporting to the Senior Director, Digital Marketing & Fundraising, the Associate, Digital Marketing & Fundraising contributes to the strategic direction of The WNET Group’s digital marketing and fundraising efforts with an emphasis on the organization’s digital campaigning and engagement programs.

Requirements

• A minimum of one year of experience working on digital campaigns and/or online marketing.
• Working knowledge of HTML, CSS and SEO.
• Solid Microsoft Office and Adobe Creative Suite skills.
• Experience working with nonprofit membership databases.

Nice To Haves

• Experience working with content management systems and CRMs (like EveryAction and Salesforce’s Marketing Cloud).

Responsibilities

• Assist with the operational support of WNET’s digital fundraising program, participating with the team on strategy and best practices meetings and offerings.
• Assist with the operational support of WNET’s e-newsletters.
• Serve as an educational and support liaison for Marketing Cloud, the platform of record for WNET’s email marketing efforts.
• Assist with the training program for WNET email producers, reviewers and general staff that provides a technical guide to the email marketing function.
• Advocate for email program best practices.
• Work collaboratively with the Digital Marketing and Fundraising team in developing WNET Journeys via Marketing Cloud – personalized cultivation tracks.
• Research and advise on technical issues surrounding both donor and constituent support and the constituent user experience.
• Additional responsibilities as assigned.

Benefits

• Competitive salaries
• Excellent benefits
• Supportive working environment

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 251-500 employees