Associate Data Director

Publicis Groupe • Springdale, AR

74d • $53 - $72

About The Position

As an Associate Data Director, you will play a pivotal role in driving data strategy, analytics innovation, and actionable insights across client engagements. You'll collaborate with cross-functional teams—including strategy, media, creative, and account—to ensure data is used effectively to inform marketing decisions, optimize performance, and deliver measurable business outcomes.

Requirements

• 6+ years of previous experience in a marketing analytics or business intelligence role, including experience managing direct reports.
• Hands-on experience or solid understanding of data visualization and analytic dashboard development with Tableau (preferred), Domo, Power BI, Shiny, Looker, or other platforms.
• Excellent communicator & collaborator between multiple clients and internal teams.
• Willingness to dive in and conduct analyses across various data sources to find insights and provide actionable recommendations to client and internal teams.
• Deep experience in commerce data, preferably RMN experience.
• Ability to lead a team of analysts to construct, implement, and analyze measurement plans.

Responsibilities

• Understand how to approach sophisticated problems by outlining several ways to approach the challenges, structuring the approach from a cost/benefit perspective, and confidently guiding a team through execution.
• Act as a 'leader with vision' within the Data team for strategic insight and ability to apply insights to multiple client situations.
• Lead cross-capability initiatives effectively.
• Synthesize how to measure performance in an increasingly noisy environment.
• Recommend and understand various applicable data tools and platforms to address and identify both internal and external strategic needs.
• Integrate long-term implications of insights and recommendations across several channels.
• Ensure that the team maintains high analytical output, including distribution of reporting or advanced analytics work that drives towards a specific business goal while maintaining data hygiene and governance.
• Guide strategy, resolve issues, and identify new opportunities through constructive dialogue with internal and client teams.
• Document and respond to client feedback and recognize when to raise issues or push back on a client.

Benefits

• Medical and voluntary benefits including supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance.
• Eligibility to participate in the Publicis 401(k) Plan after completing 1,000 work hours in a consecutive 12-month period.
• Medical coverage, dental, vision, disability, 401k, and paid time off for regular roles.

What This Job Offers

• Career Level: Mid Level
• Industry: Professional, Scientific, and Technical Services