Associate Channel Manager

Husqvarna GroupCharlotte, NC
65d

About The Position

The Associate Channel Manager plays a critical supporting role in managing and optimizing programming across all channels with a strong focus on Lowes and Tractor Supply. This role works closely with the full channel management team, sales, and marketing to ensure smooth execution of channel programs, accurate communication, and timely resolution of channel partner needs. Roles and responsibilities include the coordination of marketing programs ensuring key sales, profit and share goals are maximized, fostering superior working relationships cross-functionally. The Associate Channel Manager embodies ownership with internal stakeholders, ultimately ensuring turnkey solutions for external customers.

Requirements

  • Bachelor’s degree in business administration or related field
  • 2 to 4 years of marketing, sales, or channel management experience (OPE preferred)
  • Superior teamwork skills and proven ability to work cross functionally
  • Ability to manage multiple projects simultaneously, work effectively in a fast-paced environment, and quickly adapt to changing situations
  • Organized with a high attention to detail and accuracy
  • Self-motivated with a strong work ethic and the ability to work independently
  • A continuous improvement mindset, not accepting the status quo

Responsibilities

  • Drive development and execution of short and long range channel plans to support the assigned channels’ strategic plan.
  • Drive marketing support activities including line reviews, advertising and promotional execution efforts, literature, collateral and in-store materials ensuring they are on time, on spec, and within budget.
  • Maintain a calendar of promotional activity within the assigned channels and communicate promotional details.
  • Support building effective in-store POP materials and display merchandising programs.
  • Forecast display inventory, ensure program effectiveness and support new display development.
  • Ensure superior communication cross functionally within Husqvarna and through the assigned channels.
  • Develop and maintain a superior working relationship with key individuals and groups within Husqvarna and the key accounts and customers.
  • Establish and drive process-based activity execution including KPI development, tracking and reporting to key stakeholders.
  • Manage current and establish new third-party vendor solutions to optimize and augment channel marketing capabilities.
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