Associate Business Development Manager - University of California, Davis

LEARFIELD•Davis, CA

13d•$21 - $22•Hybrid

About The Position

We’re seeking a motivated sales professional to join our growing sponsorship business. This hybrid role blends sales and activation responsibilities and is ideal for someone who thrives in a fast-paced, team-oriented environment and is eager to make an impact in collegiate athletics sponsorship. If you’re ready to contribute to a high-performing team and grow your career in sports marketing, we’d love to connect with you. In this role, you’ll support both revenue generation and partnership execution. You’ll contribute to outreach strategies, assist with activations and account support, and help deliver an outstanding partner and fan experience. This includes asset fulfillment, reporting, and operational support. The role offers broad exposure to the sponsorship process and the opportunity to build strong relationships across partners and campus stakeholders.

Requirements

2+ years of experience in sales, marketing, sponsorship, client service, or a related field
Strong communication, organization, and presentation skills
Ability to understand client needs and build integrated marketing solutions
Comfortable working in a fast-paced, team-oriented environment
Ability to work evenings and weekends as needed for game days and events

Nice To Haves

Experience supporting or executing sports sponsorships, including digital, social, signage, and experiential elements
Familiarity with CRM tools and Microsoft Office Suite (PowerPoint, Excel, Word)
Bachelor’s degree from an accredited four-year college or university

Responsibilities

Actively contribute to revenue generation by developing and selling creative sponsorship packages that meet and exceed assigned sales goals.
Manage a personal book of business while supporting broader sales efforts through pipeline development, prospect research, and client outreach.
Execute the full sales process: from prospecting and proposal development to closing deals and managing renewals.
Collaborate cross-functionally with activation, marketing, and operations teams to ensure seamless execution of partner campaigns.
Assist with fulfillment of all partnership elements including signage, radio, digital, social media, and in-venue promotions.
Build and maintain strong relationships with local, regional, and national clients as well as university partners, athletic department staff, and internal stakeholders—serving as a trusted representative of both Learfield and the university.
Represent the property at key events, game days, and hospitality functions, ensuring an outstanding client experience.
Support in the creation of end-of-season recaps and other deliverables that demonstrate partnership value.
Assist in managing property social media accounts and proof-of-performance efforts.
Provide general support to the General Manager and property team, including expense processing, invoicing, and other budgetary needs.
Attend and contribute to game day operations and client hospitality events, including occasional nights and weekends
Stay informed on industry trends and best practices, brand activations, digital marketing tools, and emerging sponsorship platforms
Perform other related duties as required
Build and maintain strong relationships with university partners, athletic department staff, and internal stakeholders—serving as a trusted and respected representative of both Learfield and the university.

Benefits

Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability.
Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.

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