Associate Brand Manager US
About The Position
Tony’s Chocolonely exists to make 100% Exploitation Free the norm in chocolate. Not only our chocolate, but all chocolate world-wide! Our main mission is to fight for equality and fairness – it inherently affects how we aspire to do business. We’re crazy about chocolate & serious about people. We're looking for an Associate Brand Manager to join our Marketing team. The Associate Brand Manager (ABM) owns the execution of brand initiatives across the US market within the North America brand plan defined by the Brand Director and VP Marketing North America. The role ensures brand campaigns, retail activations, and product launches are delivered effectively across retail and digital channels. By managing day-to-day brand execution and analyzing performance data, the ABM helps translate strategy into impactful market programs that drive awareness, trial, velocity, and household penetration. This role provides a clear growth path within brand management by owning defined workstreams and delivering measurable results within the broader North America marketing strategy. Resulting in Tony’s long‑term ambition to become a household staple in the US. Are you ready to make an impact with us?
Requirements
- A minimum of 3 years in an associate brand manager role
- CPG Shopper Marketing and Go to Market Experience
- Strong analytical & insight interpretation skills
- Campaign and project management experience
- Understanding of retail & digital channels
- Ability to execute within fast‑paced environments
- Key Competencies Required: customer focused, action oriented, collaborates, drives results, and manages complexity
- Live either in New York City or in close proximity. We are all about being more in person than apart; this means we offer flexibility but see each other in our office in New York City 2-3 days a week. More is fine, too!
Responsibilities
- Own execution of US brand campaigns across retail and digital channels. Manage campaign timelines, asset delivery, and coordination with internal teams and agencies.
- Lead execution of retailer-specific brand activations and omnichannel marketing programs that support trial, velocity, and household penetration.
- Gather, synthesize, and apply consumer and shopper insights to improve campaign performance and retail activation strategies.
- Coordinate US go-to-market plans for new product launches and brand initiatives, ensuring accurate timelines, assets, and cross-functional communication.
- Manage timelines, deliverables, and communication across sales, marketing, creative, and operations teams to ensure effective delivery of US brand initiatives.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
101-250 employees
