Assistant Marketing Franchise Specialist

Abercrombie and Fitch Co.•Columbus, OH

8d•Onsite

About The Position

As an Assistant Marketing Specialist supporting our Americas Franchise business, you will play a crucial role in advancing our brands' market presence and driving regional business growth. Your responsibilities will encompass managing marketing activities related to Franchise in the Americas. Primary relationships will be with our external franchise partners (such as Grupo Axo), our internal Marketing, Creative, and Business Development teams. This job is located at our Global Home Office in Columbus, Ohio.

Requirements

Bachelor's degree in Marketing or equivalent, Fashion, Client Service, or related field or related experience
1+ years of Franchise experience, with evidence of managing brand campaigns
Experience working on 360º campaigns across the Americas
Strong commercial acumen & Excel skills
Experience having worked in a fast paced, multi-channel, retail environment
Organization and the ability to work on multiple projects at once
Resilient, comfortable with ambiguity & will thrive in a fast-paced, fluid retail environment
Passion for the customer and an innate curiosity
Confidence in presenting and speaking to all levels

Nice To Haves

Bilingual preferred (Spanish)

Responsibilities

Manage franchisee’s marketing activities in the Americas, ensuring brand integrity and consistency across diverse markets.
Work with Grupo Axo and any future Franchise partners.
Conduct ongoing competitor analysis and tracking.
Act as a primary marketing contact for Americas Franchise partners.
Collaborate with internal stakeholders, advocating on behalf of external partners to craft creative solutions to meet their business needs within our brand guardrails and creative capacity.
Manage campaign asset coordination & organization between internal cross-functional partners & external partners to ensure all campaign launch dates are met.
Clearly communicate marketing plans and initiatives to external partners to ensure that they are empowered and equipped to implement (as applicable) into their channels.
Responsible for communicating with internal stakeholders, ensuring visibility, and gaining sign off where relevant.

Benefits

Incentive bonus program
401(K) savings plan with company match
Annual companywide review process
Flexible spending accounts
Medical, dental and vision insurance
Life and disability insurance
Associate assistance program
Paid parental and adoption leave
Access to fertility and adoption benefits through Carrot
Access to mental health and wellness app, Headspace
Paid Caregiver Leave
Mobile Stipend
Paid time off and one paid volunteer day per year, allowing you to give back to your community
Work from anywhere (Mondays and Fridays are “work from anywhere” days for most roles and six work from anywhere weeks per year)
Seven associate wellness half days per year
Merchandise discount on all of our brands
Opportunities for career advancement, we believe in promoting from within
Access to multiple Associate Resource Groups
Global team of people who will celebrate you for being YOU!