Assistant Director of Communications and Content Creation (76133)

Iona College • New Rochelle, NY

46d • $68,000 - $80,000

About The Position

Iona University's Marketing & Communications team is seeking a highly creative and motivated communications professional to lead dynamic storytelling across digital, video, print, and social platforms. This position combines strategic communications, multimedia production, and content management to amplify Iona's brand, elevate the University's distinction, and authentically engage students, alumni, and the broader community. The ideal candidate is a strong content creator-an exceptional writer, storyteller, and digital producer-who thrives in a fast-paced environment and brings ideas to life through compelling narratives, videos, photography, and social media campaigns.

Requirements

• Bachelor's degree in communications, journalism, marketing, digital media, or related field.
• Exceptional writing, editing, and storytelling skills with knowledge of AP Style.
• Experience managing social media platforms, trends, and analytics.
• Strong photography and video production skills, including DSLR/audio equipment and Adobe Creative Suite, especially Premiere Pro and Photoshop.
• Ability to multi-task, manage projects, and meet deadlines in a fast-paced environment.
• 5-7 years of professional experience in public relations, content creation and/or journalism preferred.

Responsibilities

• Conceive and execute engaging content for the web, social media, email marketing, press releases, and print publications.
• Draft press releases and media pitches to engage the external audience.
• Manage internal email communications to engage the campus community in events across campus, working closely with campus partners to promote key initiatives.
• Monitor media coverage and stay on top of trends.
• Support event promotion, outreach and marketing.
• Assist with writing and storytelling for Iona Alumni Magazine.
• Ensure all written and other content reflects Iona's voice, values, and brand standards.
• Plan, film, and edit videos and/or multimedia content for various platforms such as Instagram, TikTok, LinkedIn, Facebook, X, YouTube, ad campaigns and more.
• Monitor trends, track engagement, and adapt strategies for maximum impact.
• Capture high-quality photography and video support marketing, media and other initiatives.
• Manage and organize a digital media library.
• Conduct interviews with students, faculty, alumni, and partners to highlight the Iona experience.
• Lead, mentor, and collaborate with student social media ambassadors and graduate assistants to generate authentic, student-focused content.

Benefits

• Iona offers a comprehensive benefits package to all full-time employees that includes medical, dental, and vision insurance; flexible spending accounts; retirement plans; life insurance; short and long-term disability; employee assistance program (EAP); tuition remission; and generous time off.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Industry: Educational Services
• Number of Employees: 101-250 employees