Assistant Director, Digital Strategy

Stanford University • Stanford, CA

54d • $85,287 • Onsite

About The Position

Stanford Athletics is seeking a talented and innovative Assistant Director, Digital Strategy to oversee the digital presence for the Stanford Athletics and Stanford Men's digital platforms. This role will focus on developing and implementing comprehensive content strategies, managing social media channels, and working with other External Relations units to optimize business objectives through digital platforms, including GoStanford.com and the Stanford Athletics Mobile App. The ideal candidate will possess a strong understanding of the fast evolving digital landscape in sports, demonstrate creativity in multimedia content creation, have a passion for engaging with fans and the broader community, and showcase a desire to push the Stanford Athletics brand forward.

Requirements

• Proficient with Adobe Creative Suite software, specifically Photoshop, After Effects, and Premiere.
• A demonstrated knowledge of the fast-changing landscape of digital media, particularly in sports and entertainment.
• Extensive functional knowledge of social media platforms and their respective audiences.
• Good interpersonal skills, judgment, and diplomacy required to interact effectively with and provide customer service to a broad audience.
• Ability to work independently as well as effectively in a collaborative team environment.
• Comfortability with tight deadlines and the ability to answer to multiple constituents and prioritize projects, including working on multiple projects simultaneously.
• Self-motivated individual who takes initiative on new projects and proactively identifies new opportunities.
• Strong organizational and communication (both written and verbal) skills.
• Must maintain current knowledge of applicable rules and standards of the National Collegiate Athletic Association (NCAA), as well as other associations and agencies to which Stanford University adheres, and, at all times avoid any and all violations of these rules and standards.
• Bachelor's degree required.
• Minimum 2 years of experience managing and executing digital strategy or social media for a brand.
• Must possess and maintain a valid California non-commercial Class C Driver's License.
• Constantly perform desk-based computer tasks.
• Frequently stand/walk, grasp lightly/fine manipulation, grasp forcefully, and reach/work above shoulders.
• Occasionally sit, twist/bend/stoop/squat.
• Visual acuity including color vision.
• Ability to drive day & night.
• When conducting university business, must comply with the California Vehicle Code and Stanford University driving requirements.
• Interpersonal Skills: Demonstrates the ability to work well with Stanford colleagues and clients and with external organizations.
• Promote Culture of Safety: Demonstrates commitment to personal responsibility and value for safety; communicates safety concerns; uses and promotes safe behaviors based on training and lessons learned.
• Subject to and expected to comply with all applicable University policies and procedures, including but not limited to the personnel policies and other policies found in the University's Administrative Guide, http://adminguide.stanford.edu.
• All Athletic Department positions share responsibility for promoting and maintaining the integrity and reputation of Stanford University and its intercollegiate athletics program. In fulfilling this responsibility of this position the person hired is required to comply with both the letter and spirit of all University policies and procedures, laws, and NCAA and conference rules and regulations.

Nice To Haves

• Experience in managing digital platforms for a Division-I basketball program preferred, but not mandatory.
• Experience with content creation in graphic design, photography, or videography is a plus.

Responsibilities

• Oversee digital strategy for Stanford Athletics and Men's Basketball social platforms, developing annual content strategies for assigned sports and assets.
• Manage social media channels (X, Instagram, TikTok, Facebook, and YouTube) for assigned sports.
• Lead the management of the Stanford Athletics Mobile App, focusing on user acquisition, content curation, and driving fan engagement.
• Create branded multimedia content in accordance with brand guidelines.
• Contribute to the development and management short-form video content for Stanford Athletics' TikTok and YouTube Shorts platforms.
• Demonstrate a commitment to evaluating and evolving digital strategies by developing analytics reports across all assigned digital platforms.
• Assist in digital coverage of marquee Stanford Athletics events, including postseason events, department campaigns, and department events.
• Assist in the development and deployment of cross-functional digital campaigns.
• Provide digital strategy insights and best practices to External Relations personnel.

Benefits

• Freedom to grow. We offer career development programs, tuition reimbursement, or audit a course. Join a TedTalk, film screening, or listen to a renowned author or global leader speak.
• A caring culture. We provide superb retirement plans, generous time-off, and family care resources.
• A healthier you. Climb our rock wall or choose from hundreds of health or fitness classes at our world-class exercise facilities. We also provide excellent health care benefits.
• Discovery and fun. Stroll through historic sculptures, trails, and museums.
• Enviable resources. Enjoy free commuter programs, ridesharing incentives, discounts and more!

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Educational Services
• Number of Employees: 5,001-10,000 employees