Assistant Director - Communications

Principal Financial Group • Charlotte, NC

20h • $127,000 - $150,000 • Remote

About The Position

We’re looking for an Assistant Director – Communications to lead a team of communication professionals and drive strategic internal and external communications. In this highly visible role, you’ll partner across the business to deliver clear, engaging content that supports customer needs and empowers our internal teams.
What You’ll Do
Lead & Develop a Team
Build an inclusive, collaborative, high‑performing team.
Coach, develop, and manage performance, recognition, and hiring decisions.
Guide the team through change, including AI‑enabled communication tools.
Navigate a global, matrixed environment with confidence and clarity.
Own Communication Strategy
Oversee integrated communication plans for internal and external audiences.
Ensure timely, engaging content for advisors, TPAs, plan sponsors, participants, and employees.
Translate complex operational topics into simple, effective communications.
Strengthen internal readiness with clear, actionable messaging.

Requirements

• Bachelor’s degree or equivalent experience, with
• 8+ years in communications strategy preferably with financial services / retirement industry internal audiences
• Excellent written, verbal, and analytical skills.
• Strong Excel capabilities and comfort using data to inform strategy.
• Able to guide and influence partners across all levels.
• Change‑ready, detail‑oriented, and skilled at crafting strategic, audience‑focused solutions.

Nice To Haves

• Experience building business cases and evaluating ROI is a plus.
• Project management experience.
• Experience with Wrike and Salesforce Marketing Cloud
• Strong leadership, problem‑solving, negotiation, and presentation skills.
• Ability to thrive in a fast‑moving environment while driving results.

Responsibilities

• Lead & Develop a Team
• Build an inclusive, collaborative, high‑performing team.
• Coach, develop, and manage performance, recognition, and hiring decisions.
• Guide the team through change, including AI‑enabled communication tools.
• Navigate a global, matrixed environment with confidence and clarity.
• Own Communication Strategy
• Oversee integrated communication plans for internal and external audiences.
• Ensure timely, engaging content for advisors, TPAs, plan sponsors, participants, and employees.
• Translate complex operational topics into simple, effective communications.
• Strengthen internal readiness with clear, actionable messaging.

Benefits

• Flexible Time Off (FTO) is provided to salaried (exempt) employees and provides the opportunity to take time away from the office with pay for vacation, personal or short-term illness. Employees don’t accrue a bank of time off under FTO and there is no set number of days provided.
• Pension Eligible

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level