Publix Employees Federal Credit Union (PEFCU) was established over 60 years ago to provide financial services with lifetime value to Publix Super Markets, Inc. employees and their families. We are committed to improvement, driven by feedback, and focused on organizational growth. We expect and demonstrate our values (Caring, Inclusive, Transparent, Innovative, and Accountable) every day, creating an environment where all associates can add value and feel valued. Find your value as the.... Assistant Branch Manager The key purpose of this position is to assist the Branch Manager in leading a team of associates in providing exceptional member service while meeting the strategic objectives of the credit union. This includes participating in the oversight of day-to-day operations, sales and service initiatives, business development activities, and associate development.