Area Sales Manager - AgriGold

AgReliant Genetics, LLC

19d

About The Position

The Area Sales Manager (ASM) provides leadership and support to District Sales Managers (DSMs) to drive sales growth and achieve annual goals. This role works closely with the Sales Leader, Market Development Manager, Agronomy Leader, and Marketing team to execute strategic plans and deliver results. The ASM is responsible for continually developing the field sales team by enhancing problem-solving capabilities, business acumen, and communication skills to ensure success in a competitive marketplace. This role will cover Central and East Central Iowa. The ideal candidate will be located in Des Moines, the Quad Cities, Waterloo, or Cedar Rapids.

Requirements

• Leadership & People Development – Ability to lead, coach, and develop a high-performing sales team.
• Strategic Thinking & Planning – Skilled in creating and executing regional and territory business plans.
• Communication & Interpersonal Skills – Strong ability to influence, present, and build relationships internally and externally.
• Analytical & Problem-Solving Skills – Capable of interpreting data, identifying trends, and making informed decisions.
• Financial & Time Management – Proficient in managing budgets, prioritizing tasks, and meeting deadlines.
• Adaptability & Initiative – Ability to thrive in a fast-paced, changing environment with a proactive mindset.
• Technical Proficiency – Proficient in Microsoft Office Suite (Outlook, Excel, PowerPoint, Word) and relevant sales tools.
• Industry Knowledge – Understanding of the seed industry and agronomic practices highly preferred.
• Bachelor’s degree in Agriculture, Agronomy, Ag Business, or a related field (required).
• Minimum of 7 years of experience in agricultural sales, preferably in the seed industry.
• Prior people management and leadership experience strongly preferred.
• Valid driver’s license with an excellent driving record.

Nice To Haves

• Certified Crop Advisor (CCA) designation is a plus.

Responsibilities

• Provide leadership and coaching to District Sales Managers (DSMs) to achieve sales targets and execute business plans.
• Develop and implement annual regional business plans and ensure DSMs create and execute territory plans for their respective areas. Collaborate with the Market Development Manager on territory planning to align with market opportunities.
• Monitor sales performance against goals and drive accountability through timely feedback and corrective actions.
• Collaborate with the Market Development Manager and Marketing team to develop a dealer network fully aligned with the company’s distribution strategy.
• Build and maintain strong relationships with key customers and dealers to support DSMs in driving growth and market penetration.
• Recruit, hire, and train DSMs; ensure the region remains fully staffed and team members are equipped with product knowledge, sales tools, and agronomic expertise.
• Partner with Marketing Communications to manage local sponsorships and promotional activities, ensuring alignment with brand strategy.
• Assume accountability for branded events within the territory—including field days, product showcases, and dealer trainings—in coordination with Marketing Communications and Agronomy teams.
• Track competitor sales and marketing tactics; provide strategic guidance and coaching to DSMs and share insights with commercial leadership and marketing.
• Champion company values and maintain a positive brand image in all interactions.
• Other duties as assigned.

Benefits

• Medical, dental, and vision coverage
• 401(k) with company match (eligible 1st of the month following date of hire)
• Generous vacation time & paid holidays
• Volunteer Time Off
• Paid parental leave
• Tuition and Health Club reimbursement
• Other benefits: Company paid Long-term and short-term disability insurance, company paid life insurance and optional supplemental life insurance, health savings account (HSA) with a company contribution and Flexible Spending Account (FSA)

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 501-1,000 employees