Analytic Consultant, Marketing Analytics

Concentrix • Usa, GA

1d • Remote

About The Position

The Analytic Consultant is responsible for leading account based analytical initiatives. The Analytic Consultant provides detailed analytic insights, marketing strategy recommendations, and innovative solutions to solve business problems within our client engagements. This position will serve as the go-to resource for the client’s analytical needs. The Analytic Consultant will interact with the client on a regular basis and will be seen as the subject matter expert as they provide analytic metrics, trends, insights, and recommendations to the client. The expectation is that this position will be comfortable speaking about complex analytical solutions in an easy to digest manner with the client.

Requirements

• A Bachelor's degree in mathematics, statistics, economics, or similar related field is essential.
• Minimum of one to five years with directly related experience required.
• Strong analytical skills with a high capacity for simplifying advanced concepts
• Must be comfortable developing presentations and working directly with the client
• Minimum of 1+ years with SAS and MS Office Suite: Excel, Word, PowerPoint
• Proficient with analytics concepts including the following: propensity modeling, lead scoring, data mining, correlations, random sampling, significance testing and experimental designs
• Experience conducting statistical analysis
• Understanding of B2C, as well as B2B, marketing concepts
• Ability to travel 5% or potentially more
• English (Required)

Nice To Haves

• A Graduate level degree in mathematics, statistics, economics, or a similar related field is preferred.
• Salesforce experience preferred
• Dashboarding experience preferred including but not limited to Tableau, PowerBI, Domo, as well as digital marketing platforms
• Experience with SQL Server / Oracle / Snowflake preferred

Responsibilities

• Develop analytical solutions that address client needs on an ongoing basis
• Serve as the subject matter expert on analytical solutions and data specifications when working with the client and Concentrix business units
• Execute quantitative analyses, predictive modeling, customer segmentation, experimental design, and detailed reporting to translate data into actionable insights
• Utilize the results of analysis to recommend ongoing, iterative corrections and improvements to marketing programs and campaigns
• Organize and analyze relevant data from multiple sources to identify trends, patterns, and exceptions and quickly develop hypotheses for further investigation and action
• Design and execute testing and measurement plans to improve campaign performance and achieve quantitative business objectives
• Understand the client’s analytical needs and make recommendations in a way that is easy to digest and comprehend
• Work closely with the Program Management & IT teams to deep dive into the data architecture, provide impactful insights and understanding of customer behavior, and optimize marketing programs within our client engagements
• Other duties as assigned

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees