About The Position

The Analyst Relations Manager will be responsible for building and maintaining strong relationships with industry analysts to enhance GBG’s visibility, credibility, and influence within the identity verification and fraud prevention market. This role will involve managing analyst engagement strategies, coordinating briefings, and ensuring the company is well-represented in key industry reports and research.

Requirements

  • Experience in Analyst Relations, PR, or related field within technology or cybersecurity sectors.
  • Strong relationship-building and communication skills.
  • Ability to translate complex technical concepts into clear, compelling narratives.
  • Excellent project management and organizational skills.
  • Familiarity with analyst firms and their research methodologies.
  • Understanding of identity verification, fraud prevention, and compliance landscapes.
  • Strategic thinker with attention to detail.
  • Comfortable working cross-functionally with marketing, product, and executive teams.
  • Proactive and results-driven with a passion for influencing market perception.

Nice To Haves

  • Experience working with identity verification, fraud prevention, or SaaS solutions preferred.

Responsibilities

  • Develop and execute a strategic analyst relations program aligned with business objectives.
  • Build and maintain relationships with key analysts from leading firms (e.g. Gartner, Forrester, IDC, KuppingerCole).
  • Coordinate analyst briefings, inquiries, and advisory sessions to position the company as a thought leader.
  • Collaborate with product marketing, PR and leadership to craft compelling narratives for analyst audiences.
  • Ensure consistent messaging across analyst interactions and reports.
  • Prepare briefing materials, presentations, and supporting documentation for analyst engagements.
  • Monitor analyst research, market trends, and competitor positioning to inform internal stakeholders.
  • Share insights and recommendations to influence product strategy and go-to-market plans.
  • Drive inclusion and favorable positioning in key analyst reports (e.g. Magic Quadrant, Wave, MarketScape).
  • Manage submission processes, deadlines, and data accuracy for analyst evaluations.
  • Track and report on analyst engagement metrics and impact on brand perception and pipeline.

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

No Education Listed

Number of Employees

501-1,000 employees

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