Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As 'The ROI Agency,' Zenith's expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients' business. Every investment we make has an ROI mindset—not just for our clients, but for our agency at large. We're focused on driving the maximum value for our people, our capabilities and our media investments for some of the world's leading brands. Data Governance collaborates with Analytics, Engineering, and Technology Activation teams to design and enforce the processes and protocols used to effectively manage data across our digital ecosystem to ensure quality, consistency, and availability. We also work to understand key decision points so we can ensure the correct business logic is applied, documented, and executed. Once that data is mined, it is used to optimize campaigns and tell the stories that bring our clients closer to their marketing, helping them understand if they're talking to the people they want, and if they're doing it the right way.