Analyst, Customer Lifecycle Email Marketing
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About The Position
Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our ad tech division FreeWheel provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels. We are looking for a strategic, data-driven, and tech-savvy Lifecycle Marketing Analyst to develop, execute, and optimize email marketing campaigns aimed at driving engagement, nurturing leads, and increasing customer retention. The ideal candidate has strong experience in email marketing strategy, email content creation, segmentation, and analytics.
