Amazon eCommerce Specialist

3MMaplewood, MN
$95,591 - $116,834Onsite

About The Position

eCommerce Specialist Collaborate with Innovative 3Mers Around the World Choosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers. This position provides an opportunity to transition from other private, public, government or military experience to a 3M career. The Impact You’ll Make in this Role 3M is seeking an eCommerce Specialist for our General Industrial Channel organization within 3M's Industrial Business Group (SIBG). The successful candidate will leverage an operational eCommerce, sales and/or customer-facing background with retail partners to enhance our eCommerce partnerships with SIBG customers and accounts. In this role, the candidate will execute brand-level and product-level eCommerce execution plans, which include product presence (new item setup, item & content maintenance, rich content/video uploads), demand generation (on-site merchandising, email, first-in-search, ratings & reviews) programs and analytics to maximize execution of pre-defined eCommerce plans set by divisions and account leadership. The candidate will have substantial input into future eCommerce plans by delivering metrics and recommendations that help define the go-forward strategy. As an eCommerce Specialist you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative people around the world. Here, you will make an impact by: Working closely with General Industrial Channel eCommerce leadership to follow identified best practices and processes to improve presence on eCommerce websites. This includes executing and/or partnering with account resources on steps required to execute SKU count improvements, product page improvements and other requisite best practices to reach eCommerce site sales goals Reconciling duplicate or obsolete product listings to optimize the 3M catalog Working closely with the Key Account Leader, Global Marketing Center Content Factory, and business divisions to identify sources of new content and best practices and processes to manage data and assets for eCommerce programs with eCommerce sites. Working closely with eCommerce leader and eCommerce Key Account leadership to identify and execute demand generation programs on time, on budget and to expectations. Understand account system capabilities and limitations; propose changes or modifications to leadership to best achieve outcomes.

Requirements

  • Bachelor’s degree or higher (completed and verified prior to start) from an accredited institution
  • Three (3) years of online/site-merchandising, digital marketing, digital account sales support, marketplace management/merchandising in a private, public, government or military environment
  • Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).

Nice To Haves

  • Bachelor’s degree in Digital Marketing, Marketing, or Business (completed and verified prior to start) from an accredited institution
  • Five (5) years of site merchandising, marketplace, or online marketing in a private, public, government or military environment
  • Skills include strong MS Office, analysis to actions, 3rd party software, partner portals, collaboration and working cross-functionally

Responsibilities

  • Promotions & Merchandising Guide and coordinate the measurement of merchandising campaigns executed on eCommerce account websites. Examples include: New product launches Phase In-Phase Out product transitions PDP and Storefront content audits and optimizations Coordinate sampling program to generate ratings & reviews Utilize additional assets to build rich content (e.g. video, additional images, paragraph copy, etc…) Promotional campaign support including defining sku set, coupon code activation, digital assets & merchandising tactics Analyze promotional effectiveness Coordinate with 3P Ad Agencies and 3M Business Unit Teams to implement full-funnel ad strategies Monitoring competitor product and competitor promotions on .com sites
  • Sales & Analytics Provide Data-driven insights to support merchandising, promotional planning and operational improvements. Examples Include: Monitor and report on Sell-In and Sell-Out sales data performance Conduct market share research for product categories and communicate marketplace (1P v. 3P) trends. Identify and correct Unit-of-Measure and price accuracy issues. Track and report Lost Buy Box Rates and ASP trends Perform Inventory Optimization tasks, including: Weeks-of-Cover tracking Issuing Born-to-Run orders for NPI Back-order tracking
  • Advocacy As the key day-to-day contact with 3M business unit teams, the candidate’s development, understanding and advocacy of best practices in eCommerce will shape the success of business unit teams as they interface with eCommerce websites. Accordingly, a key focus for the candidate will be to: Monitor and report on eCommerce progress to General Industrial Channel management and business unit management. Engage and educate teams in best practices in eCommerce, sourced from: Recommendations from retailers. Industry research Internal and competitive analysis Drive understanding of eCommerce impact amongst SIBG marketers, sales managers and management through best practice sharing, reports/dashboards and presentations.
  • Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties. Safety is a core value at 3M. All employees are expected to contribute to a strong Environmental Health and Safety (EHS) culture by following safety policies, identifying hazards, and engaging in continuous improvement.

Benefits

  • 3M offers many programs to help you live your best life – both physically and financially.
  • To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.
  • In addition, this position may be eligible for a range of benefits (e.g., Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits, etc.).
  • Additional information is available at: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/.
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