Alumni Engagement Coordinator

Augusta University • Augusta, GA

47d

About The Position

Reporting to the Director of Alumni Engagement, the Alumni Engagement Coordinator leads the development and execution of a comprehensive alumni communications strategy in partnership with key stakeholders to ensure consistent, thoughtful messaging aligned with departmental goals. Responsibilities include creating integrated communication plans for events, programs, and volunteer opportunities, and managing digital communications such as email campaigns, website content, and e-newsletters. The position designs and produces marketing materials using design tools like Canva and Adobe, and manages social media platforms (Facebook, Instagram, LinkedIn) to engage alumni, tracking metrics to measure success. It also utilizes a CRM system to manage constituent data, generate reports, and support targeted outreach efforts. Some travel is required to support program needs.

Requirements

• Bachelor's degree from an accredited institution in business, communication, professional writing, journalism, marketing or a related field with a minimum of one year of demonstrated experience in professional writing, communication, digital media, or related professional experience.
• Ability to work independently to solve problems, handle confidential information, and navigate sensitive situations.
• Requires adaptability, good judgment and initiative.
• Excellent oral, written, and grammatical communication skills.
• Highly developed computer skills to include Word, Excel, PowerPoint and constituent related software.
• Ability to multi-task, think creatively and handle a heavy workload.
• Excellent interpersonal, organizational skills, attention to detail, analytical abilities.
• A high energy level, integrity and sincerity.
• Strong organizational and time management skills.
• Ability to work occasional evenings and weekends for events.

Nice To Haves

• Master's Degree.
• Three to five years' related experience.
• Graphic design software knowledge is a plus (Indesign).
• Prior experience in private college/university advancement and/or alumni relations.
• Experience in fundraising or fundraising support (preferably higher education fundraising).
• Knowledge of software used for fundraising/alumni data and an understanding of information management in a database structure (especially Raiser's Edge).

Responsibilities

• Responsible for collaborating with PAE, Director of Communications for PAE, and Communications & Marketing colleagues to create an annual strategy for alumni communications that is consistent and thoughtful. Develop integrated communications plans for events and programmatic activity to align with the overall divisional calendar and strategy. Executes a comprehensive array of communications related to programming, volunteer opportunities, and alumni benefits and connects with imbedded communication representatives to collaborate.
• Develop, implement, and maintain a dynamic, clearly defined digital communications strategy aligned with other University departments, including but not limited to email communication, website content creation and management, and e-newsletters
• Proactively collaborate, brainstorm, and strategize with multiple teams/clients to create and design a wide range of marketing and communications materials, including but not limited to invitations, online form development, signage, and direct mail. Experience working with design platforms (Canva, Adobe InDesign, Photoshop, Illustrator, etc.)
• Content creator for all social media platforms used to engage alumni including Facebook, Instagram, and LinkedIn. Manage and enhance the platforms to engage with alumni. Create and embed metrics annually to measure the success of each platform.
• Utilizes a CRM system to track and manage constituent data, generate reports, and create targeted lists or queries. Also leverages the CRM for email outreach and ongoing communication with constituents.
• Manage the Alumni Owned Business program, highlighting and sharing businesses and recruiting new businesses and Alumni Bookshelf. Spearheads all promotional items for Alumni Engagement by designing and purchasing items through approved vendors in collaboration with communications and marketing. Some travel required.
• Perform all other related duties/tasks as assigned.

Benefits

• Augusta University offers a variety of benefits to full-time benefits-eligible employees and some of our half-time (or more) employees.
• Benefits that may be elected could include health insurance, dental insurance, life insurance, Teachers Retirement System (or Optional Retirement Plan), as well as earned vacation time, sick leave, and 13 paid holidays.
• Also, our full-time employees who have been employed with us successfully for more than 6 months can be considered for the Tuition Assistance Program.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Educational Services
• Number of Employees: 5,001-10,000 employees