AI Tools & Technology Marketing Specialist

RELX GroupDayton, OH
44dHybrid

About The Position

The AI Marketing Integration Specialist will play a key role in supporting Small Law's marketing transformation by integrating AI tools and automation across campaigns, content, and sales enablement initiatives. Reporting to the head of Small Law Marketing, this position will help the team centralize and streamline the use of platforms such as Gong, Pardot, Seismic, video placement, and the Small Law online store. The Specialist will enable the marketing team to execute more efficiently, expand capabilities, and accelerate AI adoption through hands-on support and insight-driven process improvements.

Requirements

  • Have 1-3 years of experience in digital marketing, marketing operations, or a related field.
  • Have familiarity with marketing automation platforms (e.g., Pardot, Seismic) and AI-powered tools (e.g., Gong).
  • Have a basic understanding of campaign execution, content management, and sales enablement.
  • Have great organizational skills and attention to detail.
  • Be able to learn new technologies quickly and support team adoption.
  • Have excellent communication and collaboration skills.

Responsibilities

  • Assisting with the setup, maintenance, and optimization of AI-powered marketing platforms (Gong, Pardot, Seismic, etc.).
  • Ensuring seamless integration of AI tools into campaign workflows, content creation, and sales enablement processes.
  • Troubleshooting platform issues and coordinate with vendors or internal teams for resolution.
  • Supporting the execution of digital marketing campaigns, leveraging automation to improve efficiency and scalability.
  • Maintaining and update campaign assets, including video placements and online store content.
  • Monitoring campaign performance and provide basic analytics to inform ongoing improvements.
  • Centralizing and organizing sales enablement materials, ensuring easy access and consistent updates.
  • Collaborating with marketing and sales teams to deploy AI-driven insights that enhance content relevance and impact.
  • Identifying opportunities to streamline marketing operations through automation and better use of AI tools.
  • Documenting processes and share best practices with team members to foster continuous improvement.

Benefits

  • Health Benefits: Comprehensive, multi-carrier program for medical, dental and vision benefits
  • Retirement Benefits: 401(k) with match and an Employee Share Purchase Plan
  • Wellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs
  • Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity
  • Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits
  • Health Savings, Health Care, Dependent Care and Commuter Spending Accounts
  • In addition to annual Paid Time Off, we offer up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice

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What This Job Offers

Job Type

Full-time

Career Level

Entry Level

Industry

Publishing Industries

Education Level

No Education Listed

Number of Employees

5,001-10,000 employees

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