AdWords Specialist

Zinda Law Group, PLLC • Austin, TX

22d

About The Position

Ready to shine in the world of digital marketing? If you're a rising star eager to make an impact and take your career to the next level, we want to hear from you! Join our team as a Paid Digital Specialist and help us drive success through innovative strategies and creativity. Our Mission – Justice for All. Life Changing Results. As Paid Digital Marketing, you will be responsible for creating, managing, and optimizing paid digital advertising campaigns. Your role will focus on driving paid traffic through strategic ad campaigns.

Requirements

• Proficiency in Google Ads, Google Analytics, Google Search Console, Meta Ads
• Experience with managing large-scale PPC campaigns
• Strong problem-solving and project management skills
• Detail oriented and deadline driven
• Ability to effectively communicate with the executive team
• Bachelor’s degree is preferred

Nice To Haves

• Previous law firm experience a plus

Responsibilities

• Tactical campaign development and expansion of existing paid search marketing campaigns
• Conducting keyword research and selection for pay-per-click campaigns to maximize budget while achieving key business objectives such as traffic, sales, and ROI/ROAS goals
• Monitoring, tracking, interpreting and optimizing campaign metrics via Google Analytics to ensure peak performance
• Making recommendations on keyword selection while prioritizing expansion efforts
• Producing weekly campaign performance reports
• Executing and maintaining paid social media campaigns
• Managing individual and/or team projects
• Implementing and executing long-term brand management strategies
• Interacting with vendors and staying up-to-date with the latest trends in paid advertising

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 11-50 employees