Advisor- Digital Marketing

FedEx FreightMemphis, TN
1d

About The Position

Plans and executes digital go to market strategy, and customer engagement strategies in support of the company’s product and service portfolio.

Requirements

  • Bachelor’s degree in Marketing, Finance, Computer Science, Engineering or related field required.
  • Five (5) years of experience required in digital marketing or digital product management environment or demonstrated knowledge gained through coursework or work experience in digital product management, and technology support.
  • Strong ability to understand business and customer needs, customer/user experience management, product analysis and technology capabilities
  • Technical acumen
  • Strong collaboration, communications and analysis skills

Responsibilities

  • Develops strategic planning for market analysis, product analysis, product trends, revenue performance and customer experience management.
  • Provides subject matter expertise to support strategic priorities.
  • Maintains expertise on products and technologies through training and research and uses that training to drive and/or implement best practices and foster continuous improvement.
  • Provides Go to Market Support through developing annual integrated marketing plans.
  • Executes integrated marketing campaigns including value prop development, audience management, and partnering with channel owners for execution.
  • Comply with all applicable laws/regulations, as well as company policies/procedures
  • Perform other duties as required
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