Advertising Coordinator & Influencer ManagerNew

Interactive Brokers • Greenwich, CT

275d • Hybrid

About The Position

Interactive Brokers Group, Inc. (Nasdaq: IBKR) is a global financial services company headquartered in Greenwich, CT, USA, with offices in over 15 countries. We have been at the forefront of financial innovation for over four decades, known for our cutting-edge technology and client commitment. IBKR affiliates provide global electronic brokerage services around the clock on stocks, options, futures, currencies, bonds, and funds to clients in over 200 countries and territories. We serve individual investors and institutions, including financial advisors, hedge funds and introducing brokers. Our advanced technology, competitive pricing, and global market help our clients to make the most of their investments. Barron's has recognized Interactive Brokers as the #1 online broker for six consecutive years. Join our dynamic, multi-national team and be a part of a company that simplifies and enhances financial opportunities using state-of-the-art technology. This is a hybrid role (3 days in office / 2 days remote).

Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• Proven experience as a content creator, influencer or social media personality in the finance, investing, or fintech space.
• Strong knowledge of financial topics, including but not limited to stocks, ETFs, options, futures and funds.
• Proficiency in video editing and social media management tools.
• 3+ years of experience in digital advertising, influencer marketing, or performance marketing within the financial services sector.
• Expertise in Google Ads and Google Measurements.
• Strong understanding of finance-related compliance requirements (e.g. FINRA and SEC regulations for financial marketing).
• Excellent analytical skills with experience using Google Analytics, Meltwater, or similar tools.
• Strong relationship-building skills with finance-focused influencers and content creators.
• Ability to manage multiple projects, meet tight deadlines, and stay updated on finance industry trends.

Nice To Haves

• Self-motivated and able to handle tasks with minimal supervision.
• Superb analytical and problem-solving skills.
• Excellent collaboration and communication (Verbal and written) skills.
• Outstanding organizational and time management skills.

Responsibilities

• Develop, execute, and optimize digital advertising campaigns on Google Ads and financial media platforms to drive lead generation and account conversions.
• Collaborate with content and compliance teams to create compliant ad copy, landing pages, and creatives tailored for financial audiences.
• Monitor and analyze KPIs such as CPA and ROI, providing data-driven insights and recommendations.
• Optimize ad spending to maximize lead quality and customer acquisition in a highly regulated industry.
• Develop and execute engaging short-form and long-form content (videos, infographics, blog posts) focused on investing, trading, personal finance and financial literacy.
• Plan and create YouTube, Instagram Reels and TikTok videos showcasing IBKR's products and services.
• Share engaging financial content that educates, inspires, and connects with our target audience.
• Identify and develop strategic partnerships for influencer-led campaigns, including educational content collaborations and affiliate marketing programs.
• Ensure influencers adhere to compliance guidelines, including proper financial disclosures and disclaimers.
• Monitor analytics and optimize content for performance.
• Maintain an influencer database and monitor competitor partnerships in the financial space.
• Stay ahead of financial trends, social media algorithms, and emerging influencer marketing tactics.

Benefits

• Competitive salary, annual performance-based bonus and stock grant
• Retirement plan 401(k) with a competitive company match
• Excellent health and wellness benefits, including medical, dental, and vision benefits, and a company-paid medical healthcare premium.
• Wellness screenings and assessments, health coaches and counseling services through an Employee Assistance Program (EAP)
• Paid time off and a generous parental leave policy
• Daily company lunch allowance provided, and a fully stocked kitchen with healthy options for breakfast and snack
• Corporate events, including team outings, dinners, volunteer activities and company sports teams
• Education reimbursement and learning opportunities
• Modern offices with multi-monitor setups

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Securities, Commodity Contracts, and Other Financial Investments and Related Activities
• Education Level: Bachelor's degree