Advertising Account Specialist

SpectrumCharlotte, NC
4d

About The Position

This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future. Spectrum Reach® provides custom advertising solutions for local, regional and national clients. Operating in 36 states and 91 markets, Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https://www.spectrumreach.com . SUMMARY The Customer Experience team is built on four integrated pillars that work together to deliver a seamless, high-value advertising experience. Our Account Management pillar partners closely with Sales and advertisers to provide strategic guidance, data-driven multiscreen solutions, and actionable performance insights. The Execution pillar brings campaigns to life through Ad Operations, Media Content, Optimization, and Reporting, ensuring accurate delivery, quality control, and clear performance visibility. Supporting these functions, our Process Design, Development & Continuous Improvement pillar standardizes end-to-end workflows to drive clarity, efficiency, and consistency across the organization. Rounding out the department, Optimization Design develops smart optimization rules and campaign analysis, while Implementation & Enablement tests new systems and processes and provides support across Customer Experience. Together, these teams form a cohesive, scalable organization committed to elevating the advertiser journey and driving strong business outcomes. Spectrum Reach's Customer Experience team is a high-performing culture that plays an essential role in delivering cutting-edge advertising solutions to our clients. On any given day, you'll find yourself balancing multiple competing priorities, collaborating with internal teams, and building relationships with key internal stakeholders.

Requirements

  • Demonstrated ability to develop positive working relationships with Sales Executives and other cross functional support departments.
  • Demonstrated ability to think strategically and problem-solve creatively
  • Need to be able to adapt to change quickly, as well as be able to prioritize and handle multiple tasks with competing deadlines.
  • Attention to detail is an absolute must for this role
  • Experience with computer software including MS Office, PowerPoint or Canva and Spreadsheets, Excel or Google Sheets
  • Strong knowledge of advertising research databases such as Nielsen, Scarborough, MRI, Kantar, BIA/Kelsey, eMarketer, and comScore
  • Ability to create client advertising schedules and multi-task with various projects
  • Ability to decipher between client needs
  • Bachelor's degree or equivalent work and/or education experience
  • 2+ years' work experience working with and/or supporting a Sales team

Nice To Haves

  • 2+ years' working in Advertising sales
  • Ability to pull and analyze advanced campaign metric reporting utilizing internal and external tools. (e.g. Freewheel, and other proprietary tools) is preferred.

Responsibilities

  • Creating proposals and strategic recommendations for clients based on client objectives and inventory analysis
  • Working cross-departmentally to create solutions for our clients
  • Partnering with Account Executives and clients on effectiveness of multi-screen campaigns
  • Gathering feedback on the client campaigns
  • Provide post-campaign performance recap as well as strategic recommendations for improvement

Benefits

  • Here, our employees don't just have jobs, they're building careers. That's why we offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.
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