SUMMER- Admissions Marketing & Events Intern

Drury University•Springfield, MO

About The Position

The Admissions Marketing & Events Intern will coordinate and manage daily visit experiences, communication strategies, and summer recruitment events. This role plays a key part in delivering a high-quality, hospitable experience for prospective students and families while supporting data-informed decision-making and strategic communication efforts across the admissions funnel.

Requirements

Must be a full-time, day school student enrolled in at least 12 credit hours per semester.
Strong knowledge of Drury University’s history, academic offerings, student organizations, and campus resources.
Excellent verbal and written communication skills.
A welcoming and positive attitude, with a natural ability to make people feel at home.
Reliability, professionalism, and attention to detail.
Must be a regular, full-time student, enrolled in at least 12 hours per semester
Must have a completed FAFSA on file with Financial Aid for the current academic year
Must be responsible, dependable, and must have a professional appearance

Nice To Haves

Strong communication and interpersonal skills
High level of organization and attention to detail
Ability to manage multiple projects and priorities simultaneously
Interest in marketing, communications, event planning, or higher education administration
Familiarity with CRM systems (or willingness to learn platforms such as Slate)
Positive attitude and commitment to hospitality and customer experience

Responsibilities

Coordinate and manage daily campus visits, including scheduling, logistics, and execution
Communicate with faculty, coaches, and staff to align and coordinate visit components
Manage pre- and post-visit communication with prospective students and families
Ensure a seamless, personalized, and welcoming visit experience aligned with recruitment goals
Assist in planning and managing logistics for two summer Sneak Peek events
Coordinate event materials, registration processes, and on-site execution
Serve as on-site support to ensure smooth operations and a high-quality guest experience
Contribute to engagement strategies that enhance yield and prospective student interest
Support and help execute integrated marketing campaigns targeting prospective students
Assist in drafting and deploying mass communication emails and text campaigns
Manage and track CRM (Slate) data, ensuring accuracy and consistency across communication flows
Utilize CRM data to analyze trends, compare engagement metrics, and inform outreach strategies
Support segmentation and personalization efforts within communication plans
Help maintain organized, timely, and strategic communication workflows
Provide occasional campus tours to prospective students and families
Deliver a compelling, brand-aligned campus narrative that supports recruitment messaging
Represent the university in a professional, enthusiastic, and hospitable manner
Assist with administrative and operational tasks that support admissions initiatives
Contribute to cross-functional projects and “other duties as assigned”