Account Supervisor, Travel, Wine + Spirits PR

BPCM•New York, NY

29d•$85,000 - $95,000•Hybrid

About The Position

As an Account Supervisor for Travel, Wine & Spirits, you will help lead our work in this dynamic category—guiding a team of PR professionals and developing impactful, results-driven campaigns for top brands.

Requirements

BA in Communications, Public Relations, Marketing, or a related field.
7+ years of experience in Travel, Wine & Spirits, or Lifestyle PR (agency or in-house), working with top hospitality, spirits, or luxury lifestyle brands.
Deep knowledge of the travel and lifestyle media landscape and influencer ecosystem.
Strong, established relationships with top-tier travel and lifestyle press.
Proven track record of developing and executing successful PR campaigns and securing meaningful coverage.
Excellent written, verbal, and interpersonal communication skills.
Ability to thrive in a fast-paced, deadline-driven environment.
Experience managing teams and mentoring junior staff.

Responsibilities

Serve as a primary client contact, leading multiple account programs and teams while delivering strategic value.
Create and execute integrated PR campaigns that drive media coverage and brand awareness.
Develop and advise clients on PR positioning, messaging, and measurable communications strategies.
Proactively pitch and secure high-impact editorial opportunities; maintain ongoing press interest through creative story angles and news-driven outreach.
Build and maintain strong relationships with travel and lifestyle media and influencers to secure coverage.
Draft press materials including press releases, bios, talking points, and media alerts.
Provide strategic input on content development and distribution to maximize media visibility and engagement.
Collaborate with agency teams across social, events, and influencer marketing to deliver integrated programs.
Monitor media coverage and industry trends to identify new opportunities.
Brainstorm and execute creative partnership and activation ideas for clients and new business prospects.
Develop full launch strategies for client partnerships and brand activations.
Participate in new business efforts including ideation, research, and proposal development.
Contribute to agency growth by introducing clients to new capabilities, expanding industry relationships, and engaging in relevant organizations.
Manage planning and execution of client events (staffing, production, guest outreach, budgets, etc.).
Develop and manage budgets, timelines, and other project-related deliverables.
Provide coaching and guidance to team members to ensure strong performance and professional growth.