Account Manager, PR - B2B Tech

The Hoffman Agency • Boston, MA

57d • $79,400 - $99,400 • Hybrid

About The Position

The Hoffman Agency is a global public relations and integrated marketing consultancy that crafts stories to build brands—and in our cybersecurity practice, we do that while helping our clients fight the good fight in cyberspace. We're looking for account managers with a passion for narrative strategy, tech trends, and yes—malware metaphors. Bonus points if you can explain zero trust without making it sound scary (unless you're pitching a threat report). If this sounds like your kind of challenge, proceed to the next layer of the stack.

Requirements

• A bachelor’s degree in a relevant field, plus 4+ years of PR experience (cyber clients required).
• Experience juggling accounts and managing up/down.
• Stellar writing chops—especially for thought leadership, social copy, and pitch-worthy press releases.
• You’ve built media relationships and earned coverage with tier-one and trade outlets.

Responsibilities

• Account leadership: You’ll manage multiple technology accounts, leading strategy and execution —always ready to deep-dive into a newsjacking opportunities.
• Client relations: Be the trusted advisor who helps clients navigate threats, AI hype cycles, and the ever-shifting regulatory terrain. You’ll lead calls, set realistic KPIs, and help keep the media up to date on the ever-changing cyber landscape.
• Media relations: From AI to threat landscape reports and ransomware trends, you’ll pitch stories that cut through the noise—and secure coverage that matters in trade, tech and business/broadcast.
• Content creation: Collaborate with researchers and SMEs to craft messaging that turns complex topics like supply chain attacks, quantum cryptography, agentic AI trends and use cases into snackable, shareable content.
• Measurement: Use analytics to show impact—whether it’s a spike in SOV during Cybersecurity Awareness Month or coverage in key outlets after a major vulnerability disclosure.
• New business: Help us scope and win exciting new clients—from endpoint protection pioneers to AI innovators.

Benefits

• We’re a team that gets giddy over breaking news alerts, relishes translating the jargon of threat intel into plain English, and believes every great story deserves a human angle—even when it involves ransomware.
• Join us at the intersection of cybersecurity and storytelling. Let’s build narratives that defend reputations, shape public discourse, and yes—make firewalls fun again.
• We are a company that values diversity and inclusion. We also “care.”
• Come join us in pushing — and periodically shoving — the boundaries of communications.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 51-100 employees